Mountain View, CA, December 08, 2012 --(PR.com
)-- Two Internet Entrepreneurs of Southern California have modernized the ‘Letters from Santa’ industry. When is the last time you received a letter in the mail from anyone, not to mention Santa? With all the technology around us today, kids and adults expect more, especially from Santa!
Instead of just an old traditional handwritten letter, SantaGraphs.com delivers an 8x10 glossy photograph, autographed by Santa himself, with a personal message written on it with Santa’s signature. Just like the Hollywood celebrities do!
The response has been terrific since they have launched the site and their social media marketing campaign just last month. “Since Black Friday, we’ve been working constantly to keep up with the project,” said Michael Banks, founder of the internet start-up. Co-founder Adriano Tosi is an accomplished web developer and has been developing and updating social media promotions daily. When asked about the project, Tosi said “It’s great, it’s a fun idea and people love it.”
Got a friend that lives out of state? Customers can send gift cards or other items with their SantaGraphs in just a few clicks. You choose an image of Santa, personalize it with your message, add a gift and send it to friends, family or co-workers. “It’s simple, it’s fun and it makes people smile!” That’s why the founders say they started this business, but they’re also helping people find work. That’s good news for Santa models looking for work at Christmas every year.
SantaGraphs works with independent Santa models to promote their services online through social media. Many of them are of older generations and don’t have the internet experience to use social networks or have a website that works. SantaGraphs gets more traffic than any other site like it through a network of professional Santa models looking for gigs and social media site promotions.
SantaGraphs popularity is also in part to online marketing on Facebook to a larger audience of customers that send novelty gag gifts. Most people wouldn’t send a sincere letter from Santa to their friends, but many of them like to send funny pictures of Santa with their own personal message on it without ever leaving their computer.
The convenience of shopping online and sending gifts directly to someone’s home has grown drastically over the years. Online retail revenue is expected to reach 224 billion U.S. dollars by 20121 and grow another 100 billion U.S. dollars by 2015. There aren’t any specific numbers on revenue in the Santa industry but every year there are more and more Santa products and people always seem to buy them. There’s nothing wrong with spreading a little joy around!
So the next time you think of someone you would like to spread a little joy to, consider sending them a personalized SantaGraph with your gift. You could brighten a child’s face who still believes or send it to someone for a laugh. A portion of all their proceeds is sent to support charitable organizations that individual Santa models support personally.
For more information on SantaGraphs.com, visit http://www.santagraphs.com or email firstname.lastname@example.org.
1[United States; 2010 to 2012 Source: eMarketer]