Raleigh, NC, December 23, 2012 --(PR.com
)-- Brasco Design + Marketing (http://www.brascomarketing.com/index.html), has announced the release of a new podcast called “2b: A Champion.” In the podcast, Brasco speaks with Curt Johnson, president of the Carolina Railhawks (http://carolinarailhawks.com) of the North American Soccer League, regarding what he has learned about building a successful business in sports, including insights from his mentor, Lamar Hunt, when he served as general manager of the Kansas City Wizards under Hunt’s ownership. The podcast is available for download at http://brascomarketing.com/brascast-2/.
This is the second installment in a podcast series titled “2b,” where Ives speaks with business leaders to gain insights from them that can help other organizations. In the first podcast, “2b: Brilliant,” Ives spoke with Riley Life Logistics CEO Chris Bingham on overcoming workplace challenges.
“Building a business in sports is not that much different than building it in any other field,” said Johnson. “What you want is to build a brand, and to me, good branding is that every time the customer comes into contact with your brand, that the interaction is as high a level as possible. That, to me, translates to every single business out there.”
“It was an honor to talk to Curt on the eve of his induction into the North Carolina Soccer Hall of Fame class of 2013,” said Ives. “In the podcasts, he speaks eloquently about how his professional and personal experience have shaped his philosophy of winning, including making the Carolina Railhawks a thriving professional soccer team serving the Triangle market.”
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About Brasco Design + Marketing:
Brasco Design + Marketing is a top quality web marketing agency that helps companies design and implement creative strategies to springboard their growth. Armed with a client base in a variety of industries, Brasco Design + Marketing specializes in marketing strategy, creative brand design, web development, online / SEO marketing and comprehensive marketing management services. The company, located in the heart of downtown Raleigh, N.C., maintains a prestigious client base, and is a one-stop shop for all aspects of design and marketing creation and management. The agency has been providing services to clients since 2006 and delivers passion, energy, creativity and experience. For more information, visit http://www.brascomarketing.com/index.html.
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