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Predator or Prey? Spice Catalystís 2013 Agile Business Acceleration Planning Guide Helps B2B Companies Grow Bigger Teeth

Spiceís planner helps companies evaluate competency and set priorities in five key business acceleration building block areas across their product creation and marketing organizations, processes and systems.

San Jose, CA, December 23, 2012 --( Every CEO knows 2013 is going to be a rough and tumble year. Despite that, they and their product, marketing and sales teams must deliver new growth.

According to Mike Connor, a Spice Catalyst principal, “Most CEO’s and their investors know that 2013 demands a whole new level of play. Survival in 2013, let alone market leadership, requires continual innovation that delivers insanely great customer value and an awesome customer experience. Knowing that isn’t the hard part. The hard part is embedding those capabilities sustainably into a company’s DNA. Books, articles and real life role models like Apple have spelled out the tremendous competitive advantage gained by those who do, and the cost incurred by those who don’t.”

Spice’s 2013 Agile Business Acceleration Planner is designed to help make embedding those capabilities into the DNA of the customer value producing organizations and processes both easier and more sustainable.

The $1,500 planner is offered for free at the company’s web site between now and the end of January 2013.

The planner enables companies to benchmark themselves and their customer value creation and delivery processes against Agile principles and practices in six business acceleration building block areas:
· Strategy & Vision
· Definition Creation and Delivery of Customer Value
· Culture / Leadership
· People & Organization
· Process / Value Streams
· Systems & Tools

The planner also helps companies prioritize processes and organizations for improvement. Not surprisingly, the planner recommends using an Agile approach to defining and implementing those improvements. Because it emphasizes realistic, small, rapid, time bound improvements, it doesn’t overburden a company with a huge one-time change. As these practices take hold, the market momentum and the impact increase significantly.

Spice Catalyst is B2B Business Acceleration Agency. Spice optimizes the ability of their client’s product creation, marketing and support teams to focus on rapid continual learning, and market innovation. Through an ongoing relationship, Spice continually updates, aligns team skills, processes and systems enabling sustainable delivery of breakthrough customer value. Spice business acceleration services are provided through a global network of consultants and partners.
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David Fradin

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