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Mims Distributing

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Mims Distributing Company Adds Foothills Brewing to Its Roster


Distributor Expands Beer Selections with Brands from Winston-Salem Brewery

Raleigh, NC, January 13, 2013 --(PR.com)-- Mims Distributing Company (http://www.mimsdistributing.com), a beer distributor that services a nine-county area in and around the Triangle, has announced that it has added Foothills Brewing brands to its roster. Based in Winston-Salem, N.C., Foothills features 16 seasonal and year-round hand-crafted beers, including its flagship beers, Hoppyum IPA and Carolina Blonde.

An icon of the southern craft beer scene, Foothills began brewing beer in 2004. Since that time, the company has gained a loyal following in central North Carolina. Additionally, Foothills has garnered numerous awards for its products, including seven Great American Beer Festival medals and three World Cup Beer medals, more than any other North Carolina brewery.

That success prompted Foothills to expand its brewery a year ago, relocating the bulk of the brewing operation from the company’s popular downtown Winston-Salem brewpub to a 50,000-square-foot facility. Foothills is increasingly focusing on bottling and six-pack distribution, which led to its partnership with Mims Distributing.

Other brands offered by Foothills include Pilot Mountain Pale Ale, Torch Pilsner, People’s Porter and Seeing Double IPA. Foothills Hoppyum IPA, Torch Pilsner and People’s Porter are available in six-packs, as are Foothills’ more recent brand acquisitions, Carolina Blonde and Cottonwood Endo IPA. All Foothills products will be available at retailers served by Mims Distributing Company.

Quotes:
“We are very excited to announce our partnership with Foothills,” said Chip Mims, CEO. “It is a great brewery which creates unique and distinctive beers, and we look forward to making them available to beer lovers throughout the Triangle.”

“Wholesale distribution is a big move for us as a brewery, and I couldn’t think of a better partner than Mims Distributing,” said Jamie Bartholomas, President and brewmaster of Foothills. “Our growth has accelerated to a point where working with wholesale distributors is the best way to meet the increasing demands of our expanding customer base. Mims Distributing is committed to helping us grow the Foothills brands.”

New Media Content:
Mims Distributing Facebook page:
http://www.facebook.com/MimsDistributing

Mims Distributing Twitter account:
https://twitter.com/mimsdist

Details:
- For more information about Foothills Brewing, visit http://www.foothillsbrewing.com/splash/.

- Foothills’ Twitter account is https://twitter.com/FoothillsPub, and its Facebook page is http://www.facebook.com/pages/Foothills-Brewing/115682898454397.

About Mims Distributing Company:
Established in 1964 and based in Raleigh, N.C., Mims Distributing Company provides domestic, import and craft beer brands to licensed retailers in nine central N.C. counties – Chatham, Durham, Franklin, Granville, Orange, Person, Vance, Wake and Warren. It is the area’s distributor for all Miller brands, including Miller Lite, Miller High Life and Icehouse. Mims’ imports include Newcastle Brown Ale, Dos Equis, Red Stripe, Palm, Rodenbach, and Sapporo. It handles such craftbrews such as Yuengling, Sam Adams, Sierra Nevada, Lagunitas, Magic Hat, Anchor and Narragansett. Mims also carries cider from Crispin and non-alcoholic Arizona Tea. In 2007, Mims received the prestigious High Life Achievement Award from Miller, which recognized its top distributors in the nation. That same year, Mims also won the Newbie of the Year Award from Magic Hat as its best new distributor. In 2009, Mims was awarded Magic Hat’s Pouring Partner of the Year Award as its top distributor in the country. Active in the local community, Mims supports efforts such as the Walk for Hope, and the Frankie Lemmon School. For more information, visit http://www.mimsdistributing.com.

Jennifer Fair
MMI Public Relations
(919) 233-6600
Jennifer@mmipublicrelations.com
http://twitter.com/mmipr
http://www.mmipublicrelations.com
Contact Information
Mims Distributing
Patty Briguglio
919-233-6600
Contact

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