2Toms Donates 10% of Profits to the Bikes Belong Foundation

Through the "Be a Hero Challenge," 2Toms donated 10% of Profits from Online Orders made between 11/23 and 12/21 to Bikes Belong Foundation, the group that works to encourage more children to ride and make bicycling safer.

Dublin, NH, January 16, 2013 --(PR.com)-- 2Toms, makers of BlisterShield®, SportShield®, ButtShield®, Stink-Free® Spray and Stink-Free® Detergent, donated 10% of profits from online sales made 11/23 through 12/21/12 to the Bikes Belong Foundation.

The funds were raised through a virtual event called ‘Be a Hero Challenge’. 2Toms encouraged their customers to buy 2Toms products online and then donate them to a group in need, such as School Athletic Departments, Sporting Groups, Churches, Community Centers, or Youth Programs. In return, 10% profits from this effort were given to the Bikes Belong Foundation.

“We’re very pleased at the outcome of our fundraising efforts,” says Katie Smith, Director of Operations at 2Toms. “Our online community consists of runners, cyclists, endurance racers and professional athletes. We knew our online community would be more than willing to help the Bikes Belong Foundation.”

To learn more about the Bikes Belong Foundation, visit them online at http://www.bikesbelong.org/bikes-belong-foundation/.
Katie Smith