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Merger and Acquisition in Europe, Are Exclusively About Guanxi

Shanghai, China, February 03, 2013 --( China has spent a record $57.2bn on outbound acquisitions this year in 2012 and will likely grow even further for the next four years. Apart from their growing size, the Chinese deals have also been garnering more attention as they spread into a wider range of industries, as evidenced by the flurry of activity in recent months.

Recently, the Global players in China are beginning to wonder amongst themselves, who is getting this business if not us? It turns out that the business is going to small specialized firms that know the necessity of personal relationships and the art of Guanxi, in China and in Europe.

MergerMarket, the Global M&A news website recently announced that Sundiro Holdings has recently hired the niche but powerfully connected M&A advisor Bexuco Ltd to arrange a deal for the worlds leading Yacht manufacturer. The move is interesting as it indicates a move away from the big four to a company with superior European Guanxi. Mr. Patrick Becker the CEO of Bexuco has spent his entire working life representing leading German multinationals in Asia and has an established network of friends and connections amongst decision makers on the boards of many of Europe’s leading companies.

Mr. Becker created Bexuco and partnered with Bird & Bird one of Europe’s leading Law firms , thus creating a network and influence that can extend into the boardrooms of almost every Public company in Europe.

Becker’s philosophy is simple and straight. “We are not anonymous suits operating under a big name like Morgan Stanley or KPMG, we work on Guanxi, and personal relationships, on major deals, it’s the network of personal trust that make deals happen.”

Bexuco are presently organizing the Shanghai International Funding conference in April were Global players in the M&A world will converge on Shanghai and present options to Chinese Corporate Clients to finance Chinese overseas expansion, particularly in Europe.

Mr. Becker explained that M&A involves the Art of Diplomacy, real relationship developed over decades, cultural understandings, communications, as well as deal structuring and execution. Unless there is an effective communication channel between Chairmen and a consensus of mutual respect trust and also commercial growth, no deals will occur.

“Bexuco is a Guanxi developer firstly, and a deal maker secondly.” Bexuco is concerned with assisting China go global while assuaging foreign concerns about the buyouts.

As a niche firm in Shanghai, it has the influence to bring the biggest M&A players in the world to their conference and its influence is extending within the board rooms of China as the leading outbound companies turn to the company with the Guanxi that makes deals happen Mr. Becker insisted that his company would continue to remain small but powerful despite many offers to merge with other companies. “I have been offered a number of proposals to join with major companies but the role is to represent the Client not some big named company.”

Bexuco’s Guanxi in Europe is now a rare and much sought after commodity amongst the boardrooms in China, a true example of a small speedboat outperforming the lumbering ocean ship on the perilous sea of Merger and Acquisition.
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Nancy Jiang

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