BIGshop Launches Australia's First Universal Shopping Cart Making Online Shopping Easier

In a bold move, has released new universal shopping cart software that is set to rival online comparison shopping engines and online marketplaces in Australia.

Brisbane, Australia, August 08, 2007 --( Online shopping in Australia just got easier with recently launching its much anticipated universal online shopping cart. The service allows shoppers to search, compare and shop for products, such as discount perfume or homewares, from multiple leading online merchants on one site, with one universal shopping cart and one account.

Merchants are charged on a Cost-Per-Order basis rather than the more traditional Cost-Per-Click model. processes the customer’s orders and the necessary information is then sent to the Merchants for order fulfillment. Merchants can access their order fulfillment information via FTP or via their Merchant Control Panel. The merchant can then relay order status information to who automatically relay it to the buyer by email and through the buyers online account. The buyer will receive one order number even if he buys from multiple retailers.

Through the BIGshop Inventory Integration Wizard Merchants are able to upload and maintain inventory on BIGshop through url, database or FTP feeds. Feed files are read multiple times every day to ensure that a Merchants content is kept up to date.

BIGshop also provides all its merchants the opportunity to setup their own Bshop for free. BIGshop’s Bshop service allows any Merchant to establish a fully branded, easy to setup and maintain Internet shop. Each BShop is created within the BIGshop site and only contains merchant specific information, products and branding. Stuart Taylor, Managing Director of Aussie Hi Fi commented, “We used to run our own online shop through but found that managing our Bshop on BIGshop far easier and a better means to reaching a wider audience than our own site. We have since closed down our shopping cart facility on and simply redirect traffic to our BIGshop Bshop”.

According to BIGshop Business Development Manager Ryan Murtagh only registered Australian businesses that pass the BIGshop screening process can sell on BIGshop.

“In only allowing reputable Australian online and offline companies to sell through our system we ensure a safer and more satisfying experience for our shoppers which is a significant point of difference from other online marketplaces in Australia. Our focus for the next few months will be in attracting Australia’s biggest and best retailers and wholesalers to our program.”

Positives for merchants:

* Zero marketing risk – Merchants only pay on a Cost-Per-Order basis thus removing all risk from the marketing channel.
* Predictable return on investment – Because BIGshop operates on a revenue sharing model ROI is easily measured.
* Brand Awareness – With ability to brand one's Bshop and item listings BIGshop provides a risk free branding opportunity to all merchants.
* Additional business that you would not have otherwise obtained – The BIGshop software automatically cross sells and up sells products within the site ensuring maximum exposure site wide. BIGshop even goes as far as offering customers certain products based on their past purchasing history.
* Very easy to use online data entry, data integration and order management systems.

Positives for consumers:
* Free registration
* All the best deals in one place
* One account, one transaction, one order
* Never share your payment information with merchants, all payments are processed by

About BIGshop: is an Australian online shopping mall, based on unique Australian designed and developed technology BIGshop allows consumers to shop across leading online merchants, and find amazing deals direct from the merchants, with one universal shopping cart and one account.

Ryan Murtagh