New BodyMedia CORE 2 Will be Smallest Multi-Sensor Activity/Health Tracker, Delivering Clinically Proven Accuracy in a Fashion Package

Upgrades Will Include Interchangeable Jewelry-Like Faceplates and Straps with Heart Rate Sensor Option

Pittsburgh, PA, March 21, 2013 --(PR.com)-- Wearable body monitoring pioneer BodyMedia today announced the BodyMedia CORE 2, the next generation of the activity/health tracker armband used on The Biggest Loser®. Packing four sensors into a housing smaller than an iPod Nano, the CORE 2 fitness monitor will be the smallest wearable multi-sensor device of its kind as well as the first to offer a choice of interchangeable jewelry- like faceplates, straps and cuffs for a fashion look. It will also feature a new heart rate monitoring option; energy-saving Bluetooth® Smart Ready technology enabling live activity updates on your smartphone or tablet as well as longer battery life; and data-rich mobile and online apps that can help users make smart food, exercise and lifestyle-related health decisions every day.

A prototype of the CORE 2 monitor will be shown for the first time at Booth # 26711, South Hall at the 2013 International CES conference that opens today in Las Vegas.

Smallest Multi-Sensor Monitor
Unlike almost all competitive products that use only one sensor to "read" the body, BodyMedia’s monitors incorporate temperature, heat flux, galvanic skin response and 3-axis accelerometer sensors to get accurate measurements of calorie burn, exercise intensity and sleep patterns that affect weight as well as health. Those sensors capture over 5,000 data points per minute, but they take up space. New engineering will shrink the CORE 2 hardware to the size of a quarter for inconspicuous wear.

Fit for Fashionistas
At launch in August, the CORE 2 armband will come with a standard strap. Later this year, BodyMedia will release easy-change faceplates, straps and cuffs that turn the armband into a fashion accessory. Wearers will be able to personalize their CORE 2 to match their mood, clothing, activity or general style with a snap – literally.

Optional Heart Rate Monitoring
To keep the form factor small but offer heart rate monitoring for fitness purposes to those who want it, the CORE 2 will give consumers the option to purchase an accessory strap with an embedded heart rate sensor. Wearing the armband on a continuous basis will allow minute-by-minute capture of heart rate data, whether you’re watching TV or running a marathon. The data will be uploaded to BodyMedia’s mobile app and online Activity Manager, providing one-stop information access from a single interface. This also sets the stage for BodyMedia to add other applications such as diabetes or stress management to the same platform.

Bluetooth Smart Ready
Equipped with new Bluetooth Smart Ready technology, the CORE 2 will enable live updates of body monitoring data captured with the armband to BodyMedia’s mobile app on Smart Ready-enabled smartphones and tablets, eliminating the delays involved in computer upload. This real-time data will assist consumers in making smart on-the-go food and exercise decisions. In addition, the new Bluetooth technology uses less energy, so it will lengthen battery life on both the CORE 2 and mobile devices.

Mobile and Online Apps
The new armband will be part of a total body monitoring package that also includes a free mobile app, an online Activity Manager, and personalized feedback with the BodyMedia FIT coach – all self-help features developed for current BodyMedia products.

• The mobile app provides an up-to-the-minute breakdown of calories burned, calories consumed, calorie deficit or overage for the day. It also allows users to log food and create custom workouts wherever they are to take the swiftest possible advantage of its calorie burn calculator features.
• The Activity Manager provides the same information and logging abilities, Plus historical data and activity and dietary adjustment recommendations based on each user’s goals, actual calorie expenditure and food intake for the day.
• The FIT coach recommends activity and dietary adjustments based on each user’s actual calorie expenditure and food intake for the day (e.g. “Hop on the treadmill and walk for about 1 hour at a speed of 4 mph and you can hit your calorie burn goal today”).

Clinically Proven
BodyMedia body monitoring technology has been clinically validated for accuracy in physical activity and calorie burn measurements, and for the ability to improve weight loss up to three times over behavioral support alone. It is also the only system of its kind that is an FDA-registered medical device.

To be among the first to be informed when the BodyMedia CORE 2 is released, email CORE2@bodymedia.com.

About BodyMedia, Inc.
BodyMedia pioneered the development of wearable body monitors that collect physiological data for use in improving health, wellness and fitness. Founded in 1999, the company today provides a variety of around-the-clock on-body monitors utilizing proprietary technology that has been clinically validated for accuracy. Data captured by BodyMedia devices is used by consumers as well as health and wellness professionals to guide behavioral changes to control weight and promote an active lifestyle – two factors that are routinely cited as keys to combat and manage serious medical conditions. BodyMedia has amassed one of the largest databases of information about the human body, and the technology has been used in more than 100 clinical research studies covering health issues such as obesity, COPD, diabetes, cystic fibrosis, cancer, bariatrics, sleep and intensive care. BodyMedia is privately held and based in Pittsburgh, PA. For more information, visit www.bodymedia.com.
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BodyMedia, Inc.
Robyn Schelenz
512-236-5002
http://www.bodymedia.com
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