Three More Creative Awards for Underdog Partners

All Underdog entries receive recognition in 2007 Hermes Creative Awards.

Wilton, CT, August 10, 2007 --( At the 2007 Hermes Creative Awards the Partagas 160 Invitation and Punch Gusto Header Card received the Gold Hermes Statuette with Punch Factory Tour Brochure taking top honor with a Platinum Award.

The Punch Brochure was distributed among consumers, walking them through the cigars’ factory in Honduras. It details everything from the premium cigars beginnings from Cuban seed to the seeds descendants, which today are cultivated in Honduras, Ecuador and the Dominican Republic.

The invitation for the celebration of Partagas 160’s premier at the annual meeting in Las Vegas for the Retail Tobacco Dealers of America (RTDA), integrated an inventive and memorable message with information about the events location at Rain Nightclub in The Palms Casino. The Punch Gusto Header Card was an element introducing the powerful new Punch Gusto cigar. Using an image of a roughed up Mr. Punch, the Punch mascot, we conveyed the power of the cigars bold smoke that is packed into a tube.

The Association of Marketing and Communication Professionals administer the Hermes Awards. The Association began in 1995 to honor communication professionals’ work from the previous year. From all over the world, including all 50 states, winners are recognized for their achievements in the communication industry. Chief Creative Officer Roy Barker was pleased with the success that Underdog has had with entries from 2006, “the 2007 awards season has been great, but 2008 should be even more exciting for us as our work and creative process has matured.”

Underdog Partners offers capabilities including branding and brand strategy development, advertising, sales promotion, direct marketing, customer marketing, event marketing, interactive development, and relationship marketing. The agency provides a truly integrated marketing solution for their Clients, whether their role is communications leader or partner in a multi-agency team.

Companies seeking “a brand’s best friend” should contact Underdog Partners today.

Alex Hoffert
Chief Executive
Phone: (203) 563-0210

Underdog Partners
Roy Barker
203 563-0211