London, United Kingdom, March 30, 2013 --(PR.com
)-- The aim of IT Partner Marketing is to provide a digital marketing service focused on the IT Industry, helping to transform a technology solution based website into a lead generation engine.
IT Partner Marketing’s strategy will be to research and recommend relevant key search terms and to optimise each landing page for a specific technologies or vertical markets for search engines. In addition they will compare against competitors, analyse the website design and content, and build quality links through news articles, events details, fresh content and directory submissions.
IT Partner Marketing will also make use of digital marketing tools made available by vendors; such as syndicated content; profile optimisation within their on-line directories; videos, free-trials and calls-to-action and the latest social media tools.
IT Partner Marketing also aim to provide a flexible, cost effective service generating qualified leads for IT vendors and resellers as well as offering a selection of conference, seminar and webinar event management services for IT Industry events.