International Association of Home Staging Professional®
International Association of Home Staging Professional®

New Marketing Book "Marketing Made Simple" Released for Home Staging Professionals

Barb Schwarz, The Creator of Home Staging®, CEO®, Founder and Chairman of the International Association of Home Staging Professionals®, IAHSP®, and the Creator of Accredited Staging Professional®, ASP®, Courses and Designations; and Jennie Norris, Accredited Staging Professional Master® (ASPM®), Official Accredited Staging Professional® (ASP®) Course Trainer, Past President of IAHSP®, and President of Denver IAHSP® Chapter have co-authored “Marketing Made Simple."

Seattle, WA, May 06, 2013 --( The new book “Marketing Made Simple” was written specifically for home stagers and shares proven guidelines and techniques such as:

· How to understand marketing

· How to develop your action plan

· How to create monthly marketing ideas that work

· How to learn proven scripts for communication

· How to engage in social media marketing

“Marketing is key to building a successful Home Staging business. Those Stagers that I see succeed do so because of their marketing work and efforts. You can be the greatest Stager in the world, but if no one knows about you then what good is your Staging?" Barb Schwarz asks.

"You need to do and have both: Marketing and great Staging all at the same time. It does take both. Many Stagers are afraid to market their business for they fear they have to ‘sell’ someone something. In our book, ‘Marketing Made Simple,’ marketing is made easy for you to do. Your plan for marketing your business is totally laid out for you in plain, simple steps. And, the ideas work! They are time tested, proven steps and even fun for you to do. Marketing your business need not be a fearful experience. Marketing is really about educating people about you and what you do. In ‘Marketing Made Simple’ you will find everything you need to do to build your business to the level of success you truly desire," said Barb Schwarz.

"Marketing Made Simple” combines nearly 70 years of business experience. The new book is available online at through®, or call 888-ASP-STAGE to order.

For Information or to register for an ASP® Home Staging training course call 1-800-392-7161 or visit:
International Association of Home Staging Professional®
Barb Schwarz