Something’s Cooking at Sociale

New Flavors to Debut in September

Minneapolis, MN, August 18, 2007 --( Tired of the same old sauces and seasonings bedecking your plate? Is your palate in need of an adventure? If so, Sociale Make & Take Gourmet has got you (and your dinner) covered.

Starting September 1st, Sociale will begin featuring a new line of original sauces, dips, breads and brownie mixes to its already extensive menu. Each month, a new sauce will be incorporated into one of Sociale’s entrées. September’s sauce, Ravishing Raspberry Chipotle, will be featured in Sociale’s Raspberry Chipotle Chicken Wraps. In addition to the sauce-infused entrées, Sociale will also provide additional recipe handouts for appetizers, salads and meals and bottles of their signature sauce in each location’s gourmet market to create new tastes at home.

“We are excited about the opportunity for our customers to have a first-hand experience with our signature sauces at our cooking sessions and in our entrées, and then purchase a bottle of the same sauce to use in a recipe at their next party,” said Sociale president Lisa Hake. “We will be continually rolling out new products as we develop new recipes to bottle.”

Those who can’t wait to sample Sociale’s new tastes can stop by Express Freezers in Twin Cities locations for an unexpected treat to beat the summer heat. Through August, Sociale will be offering products from St. Paul-based Izzy’s Ice Cream, including pints of Vanilla, Mint Chip and Peace House Coffee as well as Izzy Pops (a ¾ scoop of ice cream hand-dipped in chocolate and placed on a lollipop stick) in Vanilla and Mint.

“Testing brand after brand and flavor after flavor was a hard job,” joked Hake, “but Izzy’s was the best by far and fit perfectly into our family-friendly atmosphere. The ice cream paired with Sociale’s brownies is really delicious and, while you’re at the freezer, make it a complete meal with our side dishes, bread and pre-made entrées.” Sociale’s sweet surprises will continue into the fall when they plan to roll out their first original ice cream flavor, Gourmet Cookie Dough.

Sociale Make & Take Gourmet is a premier meal preparation service providing busy consumers with convenient, cost-effective dinner solutions that range from gourmet to kid-friendly in a fun, upscale environment. Customers can attend a Sociale cooking session to prepare delicious meals in just one hour to take home to their freezer or they can simply stop by to purchase chef-prepared entrees, sides, breads and desserts to store in their freezer or serve that evening. Advance online ordering is available for pick-up of multiple prepared entrees and home delivery is offered in select markets. Sociale has seven locations in Minnesota and stores in Winston-Salem, NC; Charleston, SC and Bismarck, ND. Projections call for the opening of 25 new locations in 2007 with long-term estimates for 200 stores within three years. Growth is expected to come from a combination of single and multi-unit franchise owners and area developers.

Sociale Make & Take Gourmet
Kelly Templer