Dow Corning Unveils New High-Performance Water-in-Oil Silicone Emulsifier Featuring High Formulation Stability at NYSCC 2013

Dow Corning, a global leader in silicones, silicon-based technology and innovation, introduced here today at the New York Society of Cosmetic Chemists (NYSCC) Suppliers’ Day 2013 (Booth #911), Dow Corning® ES-5300 Formulation Aid, a new benefits-rich water-in-oil silicone emulsifier.

Pittsfield, MA, May 16, 2013 --(PR.com)-- Developed to give formulators greater flexibility and choice, the new Dow Corning technology delivers next-generation aesthetics and performance for liquid and cream foundation and sunscreen while maintaining the high stability needed to avoid ingredient separation.

Dow Corning ES-5300 Formulation Aid provides excellent oil phase flexibility that can enhance the formulation stability of emulsions, even when a wide variety of ingredients and different ratios of cosmetic oils are incorporated. Additionally, this new low-odor material enables the development of highly stable emulsions while keeping viscosity low and provides a light feel with low tackiness for improved sensory performance. It also helps pigment dispersion for optimal foundation coverage.

“Global cosmetics industry demand for newer and better materials that can provide the multiple high-end benefits consumers want in their cream foundation and sun screen has never been greater,” said Stewart Long, global Skin Care market leader, Beauty Care at Dow Corning. “To meet this demand, formulations are becoming more complex and sophisticated, but each ingredient added to a formulation can have drawbacks that affect the stability of the end product. Dow Corning ES-5300 has been designed to specifically address this need – not only as a proven solution that provides exceptional formulation stability, but also as one that delivers overall improved performance and aesthetics.”

Dow Corning ES-5300 Formulation Aid delivers higher emulsification capability through smaller particle size. Compared to competitive silicone products, it enables the development of emulsions with a combination of lower viscosity, which can improve the texture and feel of the end product, and high stability. Stability is maintained under varying temperature conditions, and for a broad range of silicone/oil ratios. Low viscosity provided by the new formulation aid also translates into a lighter feel and lower tackiness, both before and after absorption, for emulsions ranging from milky lotions to thick creams.

Dow Corning ES-5300 Formulation Aid can be used as a powder and pigment dispersing aid in foundations, helping to ensure even color tone on the skin. In sunscreens, these excellent dispersant properties result in low residue. Another benefit for sun care products is the emulsifier’s ability to make stable systems with high levels of physical and organic sunscreens for high in-vitro SPF performance.

For even greater formulation flexibility, Dow Corning ES-5300 Formulation Aid allows for cold or hot processing. From an environmental standpoint, the ability to be cold processed at room temperature also helps to save energy.

About Beauty and Personal Care

Dow Corning's specialty silicone solutions help customers bring beauty to life in new and exciting ways by enabling the development of products that are unique and memorable, with an impact consumers can see and feel. Recent innovations range from amino silicone elastomer emulsions that provide differentiating hair styling and conditioning results to novel silicone resin technologies that inspire skin care products with longer-lasting, more beautiful wear. For more information, visit dowcorning.com/personalcare.

About Dow Corning

Dow Corning (dowcorning.com) provides performance-enhancing solutions to serve the diverse needs of more than 25,000 customers worldwide. A global leader in silicones, silicon-based technology and innovation, Dow Corning offers more than 7,000 products and services via the company’s Dow Corning® and XIAMETER® brands. Dow Corning is equally owned by The Dow Chemical Company and Corning, Incorporated. More than half of Dow Corning’s annual sales are outside the United States. Dow Corning’s global operations adhere to the American Chemistry Council’s Responsible Care® initiative, a stringent set of standards designed to advance the safe and secure management of chemical products and processes.

® Dow Corning is a registered trademark of Dow Corning Corporation.
® XIAMETER is a registered trademark of Dow Corning Corporation.
® Responsible Care is a registered service mark of the American Chemistry Council, Inc.
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