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Privacy-Centric Search Engine Blippex Launches with a New Twist on Ranking — Tech News and Analysis

Crowd-sourced search engine, Blippex, launched. archify launches Blippex, the "Wikipedia of search," aiming to make search human again.

Berlin, Germany, July 14, 2013 --(, a search engine powered by users for the users, has today been launched by tech start-up archify.

Blippex indexes results that raised most interest and popularity in the online community. Real users set the Zeitgeist of the search results and can influence them directly. The new search engine is unique in the fact that will be powered only by contributions from users, by installing a plugin and anonymously submit the URLs of the sites they visit. The plugin stores time spent on the site and the frequency of visits, the only factors that contribute to DwellRank, the ranking algorithm. Therefore, the more users use Blippex, the more accurate and relevant it will become.

Blippex is built with privacy in mind and will not store any personal data. To ensure transparency Blippex has made its plugin software open source, allowing users to see the code themselves. Blippex will also release a database each month, downloadable via bittorrent, giving the data back to those who created it, the users.

In order to determine how search results appear, users are provided with a sliding scale which allows them to chose how old the search results are, as well as time spent on a URL versus frequency it is visited.

Max Kossatz, CEO of archify, said: “Blippex is designed to provide users with a human search engine, powered by the people for the people. We want to tap into the expertise of users to help develop this search engine and offer them a relevant and private alternative to major search engines. We think many people that are fed up with their information being captured by big companies will use Blippex and take part in disrupting search, as we know it today. It is part of archify’s ethos of giving internet users more control over their online search experience.”

About archify
archify is a browser extension and app which records and organises users social media and browser activity, making it searchable and accessible across multiple devices. It was founded in 2010 by Gerald Baeck and Max Kossatz in Vienna.

archify has received funding from Balderton Capital and has tens of thousands of users in 140 countries.
Contact Information
Amelia Cretu
+49 176 99940406

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