Franchising Goes to the Dogs

In a move aimed at growth, Florida-based K-9 Kuts is preparing to franchise.

Weston, FL, September 01, 2007 --( Cutting hair. Gossiping about the latest trends. Greeting Chi-Chi at the door. This may sound like your ordinary hair salon, except for one little difference. This is a dog salon. And Chi-Chi is a chinchilla.

Voted Best Pet Store in Weston, Florida, K-9 Kuts has provided a personal, calm and relaxing environment for pet owners and their pets. And this success has prompted owner Serina DePalma to launch an aggressive expansion program through franchising.

K-9 Kuts has eliminated the dreadful question of “where’s my dog going” by providing a visible grooming area. Serina felt that most grooming salons were an impersonal assembly line of “bath, dry, fluff, and cut,” where a pet would sit on a rack in a cage all day waiting to be groomed. To change this, Serina created a large play zone for dogs to socialize while waiting.

The synergy of K-9 Kuts is contagious. Dogs run away from home just to socialize in the play areas and customers have approached Serina about franchise opportunities within Florida.

Serina has engaged Francorp to assist her with the development of K-9 Kuts franchise plan. The Chicago based office is responsible for the development of more than 3,000 franchise programs throughout the world. For more information, call (954) 895-1661.

Keri W. Hofer