SendLabs Releases Latest Application Programming Interface

Information on email marketing company’s API which allows real-time data integration between internal systems and SendLabs email marketing database.

Manchester, NH, September 08, 2007 --( SendLabs, an email marketing software and solutions company, today announced the release of their updated Application Programming Interface (API), allowing IT professionals to synch up their internal systems with the company's SendLabs email marketing solution.

“Through web services, it solves the problem of data in multiple locations by allowing your system to talk to ours in real-time,” Director of Technology Mike Longver said. “This API will ensure that databases are always keeping in synch and that our clients’ email marketing databases are always kept up to date and vice versa.”

An API is a source code interface that a computer application, operating system or library provides to support requests for services to made of it by a computer program, specifying details of how two independent computer programs can interact. The SendLabs team is dedicated to ensuring seamless integration of the API, offering assistance to any developers via the web or phone that are going to use it.

“This latest update is another important part of our company’s evolvement in the email marketing space,” SendLabs President Brett Houle said. “We are going to continue to add new methods and more ways to access it in the weeks and months ahead and encourage feedback from our IT clients and comrades.”

The updated API and various API kits can be found at

Media Contact: Josh Nason,

About SendLabs
Since 1999, the Manchester, NH-based SendLabs has been the leader in on demand, hosted email marketing software and services. Through its simple, intuitive, web-based interface, SendLabs helps corporate marketers and advertising, creative, and interactive agencies realize email marketing success rapidly. This is achieved through powerful email marketing software, in addition to traditional creative agency services, all of which are designed to support email marketing efforts.

Josh Nason