Virginia Beach, VA, September 19, 2013 --(PR.com
)-- Frequent flyers now have a way to make a difference in the lives of animals.
FiXiT, an organization dedicated to ending the overpopulation of animals, has launched a campaign on Mileage.org to allow travelers to donate their unused miles to help spay and neuter animals that desperately need it.
Ten trillion frequent flyer miles were left unredeemed last year. There is now a quick and easy online platform to donate miles from all major airline programs and also makes a big impact for animals.
FiXiT is providing solutions to tackle the real reasons prevent pet owners from spaying and neutering their animals. FiXiT began their work with their Final Fix project on the Caribbean island of St. Croix to determine the tipping point to motivate pet owners with ground-breaking marketing and incentive-based strategies.
St. Croix, like many islands in the Caribbean, suffers from a severe dog and cat overpopulation crisis. 4 out of 5 animals that enter the shelter are euthanized—6 times greater than the national average—because the community is reluctant to spay and neuter their pets. With FiXiT’s efforts, the demand for spay-and-neuter has increased by as much as 1000 percent - providing over 3,000 free surgeries in this community. In 2013, there has been a 23 percent decrease in the animal shelter's intake—a very promising trend.
“We are so excited about this program on Mileage.org because we feel it will really help us make an even bigger impact on the island,” said Kellie Heckman, co-founder of FiXiT. “Frequent flyers now have a way to give back by just donating their unused miles.”
This campaign will give the organization the opportunity to spay and neuter more animals on the island. For example 50,000 miles will purchase disposable supplies for 100 surgeries, 75,000 miles will pay for one Mobile Spay and Neuter Clinic Event and 100,000 miles will pay to spay and neuter Four stray cat colonies.
Learn more and donate at http://mileage.org/fixit/.
FiXiT is a 501(c)(3) tax exempt nonprofit based in Norfolk, VA that was formed in response to the death of millions of cats and dogs every year in U.S. shelters. Current low cost spay/neuter efforts have placed us on a plateau with minimal change in the rate of euthanasia over the past 10 years. They knew that a new strategy was needed to stop this needless loss of life, one that was informed by strategic research and one that responds to the different perspectives of pet owners across the country. Visit http://fixit-foundation.org to learn more.