Mobile Marketing Solution ZOOMtxt® in Action at Major US Conference DEMOfall 07

Kingston upon Thames, United Kingdom, September 28, 2007 --(PR.com)-- ZOOMtxt®, the leading self-service mobile marketing solution powered by KODIME, is the mobile tool of choice for Network World Events & Executive Forums, the organisers of DEMOfall 07 in San Diego, USA, an annual emerging technology fair for life-changing and groundbreaking innovations.

All conference attendees are actively encouraged to vote for their favourite exhibitor during the conference. Voting is based on SMS messaging to specific keywords, using a special shortcode number to provide instant calculation of votes and live monitoring. ZOOMtxt® also hosts a voting Web site enabling attendees to vote from kiosks and other Internet-enabled devices. All elements are managed directly from ZOOMtxt®’s intuitive Web-based interface and results are collated in real-time. Strict tracking ensures that attendees may only vote once, no matter which channel they use. The ultimate winner by combined votes will be awarded the prestigious ‘People’s Choice Award’.

Network World Events staff are also able to edit and add polling questions at any time to gather feedback on discussion topics arising during the course of the event.

Chris Shipley, DEMO Executive Producer, remarks, “The products and technologies being showcased at DEMOfall 07 highlight a magnificent change that blends and leverages distributed computing power with the social Web to fundamentally change information creation, access to knowledge and the power that comes with both. An important element of this change is the transition to a mobile lifestyle— so it’s a logical step for the conference organizers Network World to also actively embrace mobile.”

Nico Köpke, CEO of KODIME, the company developing and providing the ZOOMtxt® solution as a software service, comments, “We are seeing an increased use of mobile marketing technology for voting, news alerts, last minute ticket updates and location based information during live events. Mobile is the perfect digital channel for a scenario where all participants are essentially on the move, and we are delighted that Network World Events chose ZOOMtxt® for their event marketing needs.”

###

For further information about KODIME Ltd please contact:
Brigitte Köpke | Email: brigitte@kodime.com | Tel: 020 8247 0321
For further information please visit www.kodime.com

For further information about Network World Events please contact:
Sara Nieburg | Email: sara@demo.com
For further information please visit www.demo.com

Editors Notes

About KODIME LTD – Intelligence for Mobile Media™
KODIME’s award-winning mobile media solutions empower companies to create, launch and operate effective mobile channels, helping them to generate new revenues and consumer response.

The company’s client list include music artists such as Editors and Rammstein, music publishers such as Boosey & Hawkes, event organisers such as the SXSW Festival, property developers such as St. James Homes, St George, Crest Nicholson and Miller, agencies such as Wordsearch, Interaction Media, Phoenix and brands such as 118118.com, TNT Post and Lifecycle Marketing.

The company’s innovative software solutions are based on a proprietary mobile media and data platform, KOMOBILITY™ that is capable of handling thousands of transactions simultaneously, whilst ensuring fast and reliable delivery of messages and mobile media content to handsets worldwide.

KODIME’s mobile media solutions are tailored to specific industry needs and are developed in close co-operation with clients and partners to ensure that they are easy and effective to use for marketing staff, on a daily basis. They connect with all major mobile networks for both premium and standard SMS messaging, and reach more than 100 GSM enabled markets worldwide.

KODIME is headquartered in Kingston upon Thames, Greater London, with a presence in Sydney, Australia and representatives in New York.