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Emmy-Winning Reporter/Runner to Present at U.S. Veg Corp's NYC Vegetarian Food Festival

New York, NY, February 22, 2014 --( Plant-powered runner, reporter, and author Ellen Jaffe Jones will present a double-header at the fourth annual New York City Vegetarian Food Festival, to take place March 1-2, in Chelsea.

Her presentation on Saturday, March 1, 5:15-5:45 p.m., will be called “Eating Vegan in a Non-Vegan World.” The talk is designed to offer diplomatic tips for achieving harmony in households where everyone has different dietary needs.

On Sunday, March 2, 3:45-4:30 p.m., Jones will speak on “Managing a Vegan Diet on a Shoestring,” which aims to counter the popular misconception that vegan diets are only for upscale trendsetters.

“In an effort to increase compassion and farm bill funding, Newark Mayor Cory Booker and other US mayors recently tried to show how difficult (and un-tasty) it is to eat on a food stamp budget of $4 a day. If only they’d called me!” Jones said. She maintains that a vegan diet is the key to delicious, nutritious, low-cost meals, which ultimately lead to reduced health care costs as well.

“You can still get plenty of protein and whatever you need to accomplish your health and fitness goals on a modest budget,” she said.

Jones is the author of Eat Vegan on $4 a Day and Kitchen Divided: Vegan Dishes for Semi-Vegan Households. Her third book, Paleo Vegan, is slated to be published soon.

An investigative television reporter for 18 years, Jones won two Emmys and the National Press Club Award. Her interests veered toward diet as a possible strategy for dodging the breast cancer that afflicted every adult female in her family: her mother, aunt, and both sisters.

She has been the media consultant and a trained cooking instructor for the Physicians Committee for Responsible Medicine, as well as a volunteer La Leche League.

Currently, Jones is a certified personal trainer, running coach, and runner. She is ranked seventh in her age category in the United States for the 1500 meters. Since 2006, she has placed in 62 5K or longer races for her age group, fueled “just on plants,” she said.

In addition to Jones’ talks, the NYC Vegetarian Food Festival will present lectures by cardiologists, nutritionists, vegan athletes, and animal advocates. There will also be musical entertainment, dance performances, stand-up comedy, children’s craft activities, and food sampling. Approximately 100 vegan lifestyle vendors will be on hand showcasing their wares.

The Festival will take place 11 a.m. to 6 p.m. on both Saturday and Sunday, March 1-2, at the Metropolitan Pavilion (125 West 18th Street, between 6th and 7th Avenues). Tickets can be purchased in advance at or at the door. For further information, visit
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NYC Vegetarian Food Festival
Sarah Gross

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