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Innovation Direct, Inc.

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Innovation Direct™ to be at Forefront of Licensing Initiative for Swimming Pool Exercise Device

South Miami, FL, March 07, 2014 --( An innovative new product designed to provide its users with an effective and entertaining way of staying fit, the Swimming Pool Exercise Device, has been developed by Barry Thomas of Mokelumne Hill, California. The invention’s unique design provides its users with a highly functional water exercise device.

The Swimming Pool Exercise Device allows its users to enjoy an impactful workout in a small amount of pool space. Furthermore, the Swimming Pool Exercise Device promotes health and wellbeing in a fun and pleasant environment. Additionally, the product will be diverse enough to allow for the performing of a variety of exercises. The Swimming Pool Exercise Device will also be made from durable materials and competitively priced, making it a wise investment and adding to its appeal.

Mr. Goodwin now seeks a third party licensee to manufacture, market, and distribute the product for him under a royalty agreement. Potential licensees in the water sports accessories industry are currently being targeted as candidates to eventually commercialize Swimming Pool Exercise Device on a worldwide basis.

In September 2013, Mr. Goodwin contracted product management services leader Innovation Direct™ to represent the Swimming Pool Exercise Device to potential licensees for a 2 year period. Innovation Direct™ obtains the maximum amount of exposure for the products that it represents through its unique and patented licensing methodology and its participation in multiple and diverse industry-leading trade shows each year. Exhibits that Innovation Direct™ has attended in recent years include the SHOT Show, the International Home and Housewares Show, the National Hardware Show, Licensing International, the SEMA and AAPEX Shows and the ERA D2C Convention.

Potential licensees interested in obtaining more information about Swimming Pool Exercise Device and discussing licensing opportunities with respect to the product can contact the Manufacturer Response Department of Innovation Direct™ at (877) 991-0909 ext. 4285 or at
Contact Information
Innovation Direct, Inc.
Juan C. Blanco
305-255-3662, ext. 2231

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