ChannelAdvisor and Platform One Announce the Launch of Tradebox: ChannelAdvisor Edition

Richmond, United Kingdom, October 04, 2007 --( ChannelAdvisor, the leading provider of e-commerce channel management solutions, in association with Platform One, an award winning Sage software development company, announced today the launch of a ChannelAdvisor specific edition of the accountancy software module Tradebox.

Designed as middleware, Tradebox acts as an automated bookkeeper, transferring buyer and transactional data from all ChannelAdvisor channels directly into Sage Line 50, in a fraction of the time it takes to do manually and with 100% accuracy. Exclusively designed for ChannelAdvisor customers, Tradebox provides a powerful plug-in to ChannelAdvisor's multi-channel platform, complementing this holistic solution and providing ChannelAdvisor customers with streamlined post-sales administration.

James Scott, Managing Director of ChannelAdvisor’s UK operation said, “ChannelAdvisor’s technology is designed to help retailers sell more efficiently online over multiple channels, helping them to better understand their costs and ROI, whilst saving time to allow them to concentrate on other aspects of their business.”

Mr Scott said, “The additional functionality Tradebox brings to ChannelAdvisor customers’ further enhances and automates their online selling experience and we are therefore delighted to be working with Platform One on such a development.”

Stephen Bales, Director of Platform One said, “The creation of a plug-in accountancy module for Channel Advisor customers is a positive addition that can only enhance an already impressive offering, by providing existing and potential customers with another level of solution.”

To arrange a live demonstration of the ChannelAdvisor edition of Tradebox call Platform One on GB +44 1912804279 Call or email A 14-day free trial of the software is available from

About ChannelAdvisor Corporation
ChannelAdvisor provides technology and services that enable leading online retailers to maximize their profits across multiple e-commerce channels including marketplaces such as eBay and Amazon, comparison shopping engines such as, Kelkoo, Pricerunner and Google Product Search and paid search on Google, Yahoo! and MSN. ChannelAdvisor manages more than $2.5 billion in annualised GMV (gross merchandise value) on behalf of its 5,500 clients worldwide. ChannelAdvisor solutions combine best practices, on-demand software and integration technology to help retailers sell more products, faster, by automating labour-intensive, manual functions so they spend less time optimising campaigns and more time solving marketing and business issues. ChannelAdvisor's customers include Vodafone, 3M, Sears and eBags. ChannelAdvisor Corporation is headquartered in Research Triangle Park, NC with offices in Atlanta, Seattle, the United Kingdom, Germany and Australia. On September 12th, 2007 ChannelAdvisor acquired Marketworks, a leading marketplace management software company. For more information, visit (

About Platform One
As an accredited and professional member of the Sage Developers Programme, Platform One provide bespoke software development services designed principally to expand the functionality of Sage products and provide solutions tailored to the individual business’ needs. Winners of the ‘Most Innovative Sage Addition 2005’ award Platform One are the authors of Tradebox, a middleware solution originally designed to automatically transfer and compile buyer and transactional data from eBay directly into Sage accountancy solutions. Designed to remove the burden of manually accounting for multiple sales, streamline the seller’s post-sales administration and generate more ‘free’ time to focus on more productive areas of the business, Tradebox is a unique solution within the UK market. Embracing the innovative technology of Tradebox, Sage (UK) Ltd have partnered with Platform One for the sale and distribution of this solution. For more information on Tradebox, visit

John Hayes
+44 (0)208 439 9480