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The It Factor

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New Social Media Platform to Incorporate Video Dating

Hudson, NH, May 24, 2014 --( Beta Testers are needed for a new social-media based dating website. The It Factor Dating Communities ( combines social media, group chats and social interaction with video dating. Modeled after a combination of the most popular social media platforms with a twist, The It Factor is noticeably different. According to Wayne Kendrick, Owner “It” is a project created from years of experience on various dating sites (where some of the profiles and members are not real) and the fact that so many people are growing tired of overwhelming ads on some social media sites. Because it is a monthly membership,” continues Kendrick “The It Factor limits the advertisements and interference to posters, as found so commonly now on the other sites. Unlike other social media platforms, we have also combined the ability to search by gender, ethnic background, age, etc. similar to a dating environment.”

Kendrick adds; "To try and keep members as honest as possible, there are video-date chats available.” All paying members can create 'groups' for other members to attend. Group topics must be approved by administration for subject matter. Individuals requesting the group then becomes responsible for the content and members behavior. Members are welcome to post information, videos, music and pictures to their profile and have the ability to control the information visible," adds Kendrick

The It Factor contains four different segments; heterosexuals, the GLBT Community, Seniors, and a "Black Tie" level for members looking for an executive, personalized touch. “We have opened the site to the first 300 people to assist in working through bugs,” says Kendrick. “When compared to other dating venues, The It Factor has a monthly membership price listed at $9.95 per month; far less than that bad coffee date.”
Contact Information
The It Factor
Wayne Kendrick

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