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Big Brain Becomes the First Store in Downtown Omaha to Accept Bitcoin

Lower fees and growing user adoption were just some of the reasons Big Brain decided to join the bitcoin revolution and allow customers to pay for services using the digital currency.

Omaha, NE, June 14, 2014 --( Earlier this year Joseph "Smitty" Smith, the owner of Big Brain Productions, started a complete remodel of his shop located at 12th & Jackson in the Old Market. “Our focus is on our customers and ensuring they have the highest quality tattoo and piercing experience. Quite a bit of client feedback went into the new floorplan and our primary intention for the fresh, clean look is to ensure they know we use the best, most hygienic and modern methods in delivering the exact design they want.”

It was this same desire to exceed customer expectations that drove his decision to start accepting bitcoin. “More and more people are using bitcoin and we want to accommodate them. From a business standpoint it makes sense because it costs less. As a company we strive to be on the front edge of technology and try new things that hold promise to improve the way people live.” To start the process and understand what it involves, he worked with Edward Weniger at alphaBITCOIN.

Edward explained the principles behind bitcoin and that it is just a method of accepting payment like Paypal, Visa or Mastercard - the funds still show up in a designated bank account on a scheduled basis in US dollars so there is typically no change in accounting practices. This is important because as a leader in the body art community for the past 15 years, Smitty has supported and lobbied for regulations and legislation to protect it so he understands the importance of compliance and oversight. “From the technical to actually starting to take payments, alphaBITCOIN was a great team to work with - they explained the industry as a whole, but also how it can benefit my shop and my customers. The whole process was pretty straightforward.”

With bitcoin, there is no risk of chargebacks, and no sensitive personal information is transmitted with the payment. It can even be used to buy larger ticket items like cars, houses, and computers. The user controls their own accounts and money via a digital “wallet” as opposed to a credit card, which involves more risk and hassle in cancelling the card and getting a new one reissued if lost. A lot of travelers staying in the Old Market stop by Big Brain to get work done and so a currency that is accepted internationally just makes sense.

About alphaBITCOIN

alphaBITCOIN is a Midwest bitcoin industry leader based in Omaha, NE. They educate individuals on what bitcoin is and how to start using it. Their focus is on working with companies of all sizes to accept and integrate bitcoins into their existing business model to lower operational costs. To find out more or to start accepting bitcoin, go to
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Edward Weniger

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