Spence Diamonds Opens Doors on New Toronto Store

New Yorkdale location is the most recent of three new stores in the Toronto area, and joins the list of stores in Vancouver, Calgary and Edmonton.

Toronto, Canada, October 19, 2007 --(PR.com)-- Spence Diamonds, Canada’s premier diamond retailer, has opened their newest retail store in the Toronto’s Yorkdale neighborhood.

The new store, located at 685 Wilson Avenue, north of the intersection of Highway 401 and Allen Road, will replace the store at 250 Sheppard Avenue that has been open since 1989.

Designed by the leading interior and architectural firms in Canada, both the interior and exterior reflect the surrounding urban neighborhood. The elegant design of the new location even prompted the diamond retailer chain to add TV spots to their advertising portfolio after a 15 year hiatus from the medium, to visually highlight the shopping experience that has become synonymous with Spence Diamonds’ stores.

“It delivers the unique shopping experience found at Spence Diamonds’ stores,” said Sean Jones, President of Spence Diamonds, “Where customers can browse through more than 3500 rings displayed in open showcases, get educated on diamond grading by one of the GIA and DCA Certified Diamontologists and select their own diamond using the GIA precision instruments.” The store also has a large selection of diamond jewelry like earrings, necklaces, bracelets.

With the Yorkdale location as the third of three stores in the Toronto area, Spence Diamonds has added to their existing locations in Vancouver, Calgary and Edmonton.

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About Spence Diamonds:
Canada’s premier diamond retailer, Spence Diamonds was founded in 1978 and has retail locations across Canada in Vancouver, Calgary, Edmonton and Toronto. Spence Diamonds’ unique approach to business allows its customers to freely try on thousands of different ring designs from their open jewelry showcases, in a relaxed and non-intimidating environment. Through the company’s high degree of vertical integration, Spence Diamonds is proud to offer its customers the best possible value and the industry’s most
comprehensive guarantee. Spence Diamonds, Canada’s largest Canadian-owned diamond specialist can be found on the web at http://www.spencediamonds.com.
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Spence Diamonds
Michael Scott
604-734-3912
www.spencediamonds.com
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