Washington, DC, July 02, 2014 --(PR.com
)-- The Software and Information Industry Association (SIIA), the principal trade association for the software and digital content industries, today announced the Business Information & Media Summit (BIMS) – a new conference designed to reflect increasing integration and transformation within the information and media industries. The conference, slated for November 10-12 in Miami, Fla., will focus on the integration of four markets that are dramatically impacting the B2B media landscape: big data, marketing, digital media and advertising.
Advertising-based media companies are becoming data companies. Subscription-based brands are entering the events business; and media marketing strategies and tactics are shifting constantly. As the lines which once separated industry business models fade away, the Business Information & Media Summit combines three former conferences – the Specialized Information Publishers Association’s Marketing Conference, the American Business Media’s Executive Forum, and InfoCommerce Group’s Data Content Conference – into one event that will provide the most comprehensive look at the rapidly changing B2B media industry.
Through high-level keynotes by top industry executives, and in-depth presentations on big data, marketing, digital media and advertising, the Business Information & Media Summit will provide insight and debate around on global data challenges, monetization of the Internet of Things and how big data is being leveraged by “little data” publishers.
Members of the media are invited to attend. For more information or to register for the conference, members of the media should contact Farrah Kim at firstname.lastname@example.org.
SIIA’s BIMS will also feature:
· Models of Excellence. InfoCommerce annually identifies and honors the data products that are re-setting the standards for data excellence. During the conference, the 2014 Models of Excellence companies will discuss their new products and what’s driving their innovation.
· SIIA Previews. The most innovative early-stage B2B media companies will present at the conference and discuss how they are transforming the business information and media industries.
who: Software & Information Industry Association (SIIA)
what: SIIA’s Business Information & Media Summit 2014 #BIMS14
when: November 10-12, 2014
where: The Fontainebleau, Miami, FL
For a complete schedule of events, visit: http://siia.net/bims/2014/schedule.asp. Updates in advance of the event are available using the conference’s Twitter hashtag: #BIMS14.
SIIA is the leading association representing the software and digital content industries. SIIA represents approximately 800 member companies worldwide that develop software and digital information content. SIIA provides global services in government relations, business development, corporate education and intellectual property protection to the leading companies that are setting the pace for the digital age. For more information, visit www.siia.net.
About the Business Information & Media Group
The Business Information & Media Group (BIMG) of the Software and Information Industry Association (SIIA) serves the media, publishing, information services and technology companies that drive the $506 billion information industry through its SIIA Content, SIPA and ABM brands. With over 850 member companies, the SIIA is the largest trade association supporting the information industry through its regulatory advocacy and intellectual property protection programs. SIIA’s Business Information & Media Group specifically helps members maximize revenue potential through educational, training and business development enablement programs.