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Gusto Announces Gift Card Integration with Valutec

Washington, DC, September 02, 2014 --( Gusto, a nationwide leader in restaurant management technology for the fast-casual marketplace, announces a formal integration with Valutec, a full-service gift and loyalty solutions provider. This partnership allows Gusto to offer consumers and merchants a seamless connection to the products and benefits that increasingly drive the restaurant business.

“We’re beyond excited about the opportunity to join forces with Valutec,” says Gusto CEO Bill Draper. “Valutec makes it simple for restaurants to incentivize and retain their customers. Beyond that, they’ll work with us to ensure that merchants get all the spending data they need to keep advancing their business.”

Partnering with Valutec makes it easier for Gusto’s clients to accept and offer gift cards and understand the behaviors that motivate consumer spending. In addition, Gusto can leverage Valutec’s sophisticated, granular reporting tools and scalable platform to ensure that gift card programs remain innovative, relevant, and poised to contribute to overall business success.

Based in Washington, D.C., Gusto aims to deliver fast-casual entrepreneurs the tools they need to operate a single location or a robust franchise. In order to grow their businesses, restaurant owners require POS systems that bring simplicity to the front end while providing a powerful back end that yields the organized, actionable data that fuels business growth.

“We aim to be a true and trusted partner to restaurant owners,” says Niko Papademitriou, Gusto’s director of business development. “By teaming up with Valutec, we’ve found a new and powerful way to fulfill that mission.”
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Niko Papademitriou
Bill Draper

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