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Gear Coop Welcomes Todd Klasky as VP of Merchandising

Klasky Brings 15-Plus Years of Experience to Expanding Outdoor Adventure Gear Retailer.

Costa Mesa, CA, September 15, 2014 --( Gear Coop is thrilled to welcome outdoor industry veteran Todd Klasky as its Vice President of Merchandising. He will be responsible for heading up the strategy, development, and execution of apparel and hardgoods selection for the quickly growing e-tailer, as well as maintaining mutually beneficial relationships with all the brands they carry.

As the newest high-level GearCooper, Klasky—better known as “TK”—brings over 15 years of retail and wholesale buying, visual merchandising, and pricing experience to the company, along with knowledge of manufacturing brand management, product and packaging development, and factory sourcing.

“I am extremely excited to join the elite team of young professionals at Gear Coop,” commented TK. “Their rapid expansion and aggressive growth plans in the Outdoor segments are what attracted me most to this opportunity.”

TK comes to Gear Coop from Sport Chalet as a Senior Buyer/Divisional Merchandising Manager. He specifically oversaw the Outdoors division, which included snow and water sports, camping, fishing, and mountain sports—all sports for which Gear Coop carries an extensive range of merchandise. Along with Sport Chalet, TK has been the Hang Ten brand manager and hardgoods product developer at D6 Sports, as well as a lead buyer and visual merchandising supervisor for over 500 Leslie’s Pool Supply stores.

“TK brings a wealth of buying and management experience to Gear Coop, and his key brand relationships will be a driving factor in the growth of our company,” remarked Terry Lee, founder and CEO of Gear Coop. “I look forward to combining our collective experience in the outdoor channel to bring a fresh, unique, technologically advanced approach to both our brands and our customers.”

About Gear Coop
Established in 2009 in Costa Mesa, California, Gear Coop is an outdoor retailer known for their “triple guarantee”—free return shipping, free 2-day shipping, and a lifetime guarantee on all products—which is totally unique within the outdoor industry. Hearkening back to their roots as a climbing shop, Gear Coop prides itself on its extensive variety of climbing gear, with over 100 models of climbing shoes plus harnesses, carabiners, and sport and trad gear always in stock. However, Gear Coop and its team of “GearCoopers” strive to outfit everyone who loves being outdoors. From backpacking to backcountry snowsports, they stock top brands including Arc’teryx, adidas Outdoor, The North Face, Mountain Hardwear, La Sportiva, Black Diamond, GoPro, and countless others. Shop and get more information at
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Gear Coop
Jon Asher

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