Rachael Ray and GreaterGood Announce National Tour to Give Shelter Cats a Second Chance

Rachael Ray Nutrish's “Shelter Cats are Beautiful” Tour Will Make Stops in 16 Cities Nationwide in an Effort to Increase Adoptions.

Seattle, WA, July 09, 2014 --(PR.com)-- In partnership with GreaterGood.org’s One Picture Saves A Life program, Rachael Ray Nutrish will take the “Shelter Cats are Beautiful” tour to 16 cities across the country and offer professional grooming and photography services to capture the full beauty and personality of cats in need of adoption. The program will also provide shelters with the necessary tips, tools and equipment to groom and capture best possible photographs of shelter pets in the future.

This program helps celebrate the launch of Rachael Ray Nutrish‘s new line of natural food for cats, which is now available in stores nationwide. Rachael is dedicated to helping animals in need and donates her proceeds from the sale of Rachael Ray Nutrish to help animal support organizations, which has resulted in more than $6.5 million in donations to date.

“Unfortunately there are a lot of animals in shelters that need a home, which is why I started my food for pets, Nutrish, as a way to continuously fund programs that help animals in need,” said Rachael. “Every year, 8 million scared and disoriented pets enter the U.S. shelter system hoping for someone to love and care for them. With our ‘Shelter Cats Are Beautiful’ tour, I’m hoping we help people see just how beautiful shelter cats are, with the goal of getting these pets into loving homes more quickly.”

Rachael will kick off the national tour with an event in New York City on July 11. Then the “Shelter Cats are Beautiful” tour will continue throughout the summer rolling through: Bentonville, Buffalo, Charlotte, Chicago, Cincinnati, Denver, Detroit, Houston, Los Angeles, Miami, Nashville, Orlando, Philadelphia, Pittsburgh and San Antonio. People can follow the tour via www.ShelterCatsAreBeautiful.com to check out photos of the adoptable animals, read further details on local market stops, view tips on how to take better pet photos and more.

About Rachael Ray
Rachael Ray is best known as the host of the hit syndicated Emmy Award winning daytime television show “Rachael Ray” produced by CBS Television Distribution in association with Harpo Productions, Scripps Networks and Watch Entertainment. Rachael's warmth, energy, and boundless curiosity also reaches scores of fans through her popular Food Network shows, her own line of cookware, knives, signature food ingredients and lifestyle magazine Everyday with Rachael Ray. In 2011, Rachael won the People's Choice Award for "Favorite TV Chef." In 2007, Rachael launched the Yum-o! organization, a nonprofit organization dedicated to empowering kids and their families to develop healthy relationships with food and cooking and in 2008 she partnered with Ainsworth Pet Nutrition to create a line of pet food of which her proceeds are donated to organizations that help animals in need. Most recently, it was announced that Rachael was given her own publishing imprint called "Rachael Ray Presents" under Atria Books, which will allow the bestselling author of more than 18 books to publish a line of titles by up and coming cooks, food writers and experts.

About One Picture Saves a Life
One Picture Saves a Life is a program of GreaterGood.org in partnership with The Animal Rescue Site, Wahl Pets, celebrity pet groomer Jorge Bendersky, and renowned pet photographer Seth Casteel (author of Underwater Dogs).

With three out of four pet adoptions starting online, a positive, hopeful portrait of a well groomed animal has never been more important. Since the spring of 2013, One Picture Saves a Life has held eight workshops at animal shelters around the U.S., teaching animal advocates how the transformative power of gentle grooming and compelling photography can help give pets the second chance they deserve. Upcoming workshop dates include August 3 in New York City and November 1 in Charlotte, North Carolina.

The One Picture Saves a Life website also offers videos and tips volunteers can use anytime to learn some of the key techniques from the workshops, as well as an inspiring gallery of before-and-after images depicting these life-saving makeovers.
For queries about GreaterGood's One Picture Saves a Life, please contact Hannah Levin via Hannah@greatergood.org or 206.612.3061.
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