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Natural Hair Experts Warn Against Incorrect Hair Styling Practices That Could Lead to Hair Loss


Beauty experts at Beauty Africa 2014 deliberate on the best practices for preserving natural hair.

Lagos, Nigeria, October 09, 2014 --(PR.com)-- Traction Alopecia is a concern for many hair stylists. It occurs when there is a lot of tension on the hair where it is aggressively pulled out of the follicle and leaves bald spots, receding hairlines and thinning of hair. Experts believe that it is important for women to invest time and effort in taking better care of their natural hair rather than resort to wearing weaves.

The amount of time it takes for hair to become damaged, is similar to the amount of time it takes to repair the hair. The best way for African women to preserve the beauty of their natural hair is to make time for their hair. A large number of hair extensions and weaves are utilised in Africa, and there is a misconception that weaves help protect the hair. In fact, weaves and hair extensions could possibly contribute to suffering from Traction Alopecia in the long run.

According to Aislynn Adewale, Master Stylist & Educator at BNatural MedSpa in Nigeria, “There are no quick fixes. Moisturising shampoos and conditioners are recommended when caring for natural hair. If the hair happens to be coloured, then a suitable colour shampoo should be used. The hair care regiment should be realistic and tailored to suit the lifestyle.”

Aislynn Adewale will be presenting free-to-attend workshops during the Beauty Africa Exhibition & Conference. The event, organised by Informa Life Sciences Exhibitions, will take place from 7-9 October 2014 at the Eko Hotel & Suites in Lagos, Nigeria.

“If you have relaxed, natural or colour treated hair, depending on the current condition of your hair, every two weeks regime could be suitable. If you use relaxers, you should keep up with your chemical services. Either regime should always include deep penetrating moisturizing treatment,” highlighted Ms Adewale.

The expert panel at Beauty Africa 2014 boasts an impressive array of renowned beauty experts from West Africa including Tara Fela-Durotoye, Khuraira Musa, Funmi Odegbami, Eryca Freemantle, Lola Maja-Okojevoh, Ada Iwugo, Oke Maduewesi, Teniola Adejuwon, Ugo Igbokwe, Dionne Smith, Aislynne Adewale, Daisy Obiano, Pamela Olatunji Bello, Elaine Okeke-Martin, Ameera Abraham, John Ojukwu ,Fana Assafa, Ufuoma Koloko, and Bimpe Onakoya.
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Informa Life Sciences Exhibitions
Weaam El Ataya
+9714 408 2813
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