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Innovation Direct, Inc.

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Innovation Directâ„¢ to be at Forefront of Marketing Campaign for Flat Iron Safety Accessory Invention

South Miami, FL, October 12, 2014 --( An innovative new product that effectively addresses a common problem related to a widely used beauty accessory, the Flat Iron Safety Accessory, has been developed by Sylvia Johnson of Shreveport, Louisiana. The invention's unique design helps insure that the dangerous elements of utilizing a flat iron are eliminated.

The Flat Iron Safety Accessory is comfortable and unobtrusive to use. The product helps its users save time when doing hair. Additionally, the Flat Iron Safety Accessory, through its proprietary features, prevents potentially serious injuries. Furthermore, it provides its users peace of mind with respect to not being burned while utilizing it. Moreover, the Flat Iron Safety Accessory will be competitively priced and made from durable materials, adding to its appeal.

Mrs. Johnson now seeks a third party licensee to manufacture, market, and distribute the product for her under a royalty agreement. Potential licensees in the beauty and salon accessories industry are currently being targeted as candidates to eventually commercialize the Flat Iron Safety Accessory on a worldwide basis.

In May 2014, Mrs. Johnson contracted Miami, Florida-based product management services leader Innovation Direct™ to represent the Flat Iron Safety Accessory to potential licensees for a 2 year period. Innovation Direct™ obtains the maximum amount of exposure for the products that it represents through its unique and patented licensing methodology and its participation in multiple and diverse industry-leading trade shows each year. Exhibits that Innovation Direct™ has attended in recent years include the SHOT Show, the International Home and Housewares Show, the World of Concrete Show, the National Hardware Show, Licensing International, the SEMA and AAPEX Shows and the ERA D2C Convention.

Potential licensees interested in obtaining more information about the Flat Iron Safety Accessory and discussing licensing opportunities with respect to the product can contact the Manufacturer Response Department of Innovation Direct™ at (877) 991-0909 ext. 4285 or at
Contact Information
Innovation Direct, Inc.
Juan C. Blanco
305-255-3662, ext. 4285

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