Three Innovative Companies Transforming the Information Industry to Present at SIIA Previews

EduTone Corporation, Lowerfees.com, and Social-3 to present at SIIA Previews during inaugural Business Information & Media Summit.

Washington, DC, October 30, 2014 --(PR.com)-- The Software & Information Industry Association (SIIA) – the principal trade association for the software and digital content industries – today announced three companies to present at the annual SIIA Previews held at the Business Information & Media Summit (BIMS) November 10-12 in Miami, Florida.

SIIA Previews seeks the most innovative companies currently transforming the information industry. Selected companies are given the opportunity to present at BIMS to over 350 leaders from the business information and media industries. SIIA Preview companies present to secure funding, strategic partnerships, new customers or even an exit.

The 2014 SIIA Previews presenting companies are:

· EduTone Corporation
EduTone provides cutting edge, cloud-based Single Sign-On (SSO) services designed for the education enterprise to save budgets, free up valuable instructional time, and relieve the technical and administrative challenges of today’s web-enabled world. EduTone licenses white-label storefronts of its cloud hosted multi-tenant platform to large Fortune 500 technology and education services organizations and markets the platform under the "Global Grid for Learning" brand direct to K-12 education organizations globally. Projected to grow its SSO platform adoption to 10,000+ schools with over 5 million end-users in the next 12 months.

· Lowerfees.com
Lowerfees.com is a verified business data platform that identifies consumers in sensitive buying cycle stages across 30+ service provider categories. Lowerfees' unique "SMB Push" technology matches small businesses with publisher traffic to create new and more effective advertising solutions. The lowerfees data is comprised of over 30 local small business categories in all 50 states and continues to grow through our proprietary data acquisition methodology and active participation from individual small business owners. This verified small business contains the most important market real-time data: pricing.

· Social-3
Social-3 analyses customer data in a new and innovative way. Through social network analysis influencers are identified among your customers. The influencers can be a target for a marketing campaign to reduce churn or optimize revenue. We also help organizations manage critical aspects of data through data-mining technologies and expertise that provide cost effective marketing campaigns and prevent customer churn. It offers complete enterprise solutions in several industry sectors, including: telecommunications, retail, banking, insurance.

“Over the years we have seen some of the most innovative companies present at SIIA Previews,” said Larry Schwartz, Newstex President and Chairman of SIIA Previews. “We are looking forward to integrating SIPA and ABM companies--as they are now part of SIIA -- into the Previews and taking the program to Miami.”

As a result of presenting at Previews several alumni have received investments or have been acquired. Over the years SIIA has featured over 100 companies during the Previews program at SIIA Conferences.

Members of the media are invited to attend. For more information or to register for the conference, members of the media should contact Farrah Kim at farrahkim@rational360.com.

For a complete schedule of events, visit: http://siia.net/bims/2014/schedule.asp. Updates in advance of the event are available using the conference’s Twitter hashtag: #BIMS14.

About SIIA
SIIA is the leading association representing the software and digital content industries. SIIA represents approximately 800 member companies worldwide that develop software and digital information content. SIIA provides global services in government relations, business development, corporate education and intellectual property protection to the leading companies that are setting the pace for the digital age. For more information, visit www.siia.net. The SIPA division of SIIA is dedicated to advancing the interests of paid content providers serving niche communities. SIPA serves its members through education, training, networking, and advocacy to foster growth, profitability, and professional excellence. For more information, please visit http://www.siia.net/sipa.

About ABM
ABM is a division of SIIA, the leading association representing the software and digital content industries. ABM has a rich 107-year history of serving the b-to-b media industry. Focused on the entire B-to-B business model – including data, events, information, marketing services and media – ABM delivers intelligence to industry professionals worldwide, including Madison Avenue, Wall Street and the Beltway. The 200-plus members of the ABM division reach an audience of more than 100 million professionals and represent nearly 4,000 print and online titles and over 1,000 trade shows, with more than $20 billion in annual revenues. For more information, visit www.ABMassociation.com.
Contact
SIIA
Allison Bostrom
202-289-7442
www.siia.net
ContactContact
Categories