Quest Trend Magazine
Quest Trend Magazine

The Role of Software Solutions as Competitive Advantage for the German Machinery Industry Reveals Quest Trend Magazine

The new report in Quest Trend Magazine reveals that software solutions as competitive advantage are playing a differentiated role for the machinery industry. The results are based on the new market study from Quest TechnoMarketing.

Bochum, Germany, November 21, 2014 --( In the market survey, machine-builders evaluate, in what respect software solutions at their machines have really become an important competitive advantage.

For 92% of machine-builders software solutions at the machines act as an important competitive advantage. This may not be that surprising. However, the extent of this important competitive advantage is strongly differently determined.

Software solutions are generating the major part of competitive advantages for half of machine-builders. That underlines the role of software and relates it at the same time. That is why for the other half of the machine-builders such a predominant determination of competitive advantages by software solutions is not provided yet.

The role of software solutions is showing a different picture in the sectors of the machinery industry. The shares of software solutions as a predominant competitive advantage range from 33% to 70% among the machine-builders.

The new report outlines in detail the main competitive advantages machine-builders are seeking. Seven emphases show up: 1. higher flexibility for both the machine-builder and the end-user, 2. operating advantages, 3. higher productivity of machines resp. increased performance, 4. advantages of integration into existing systems or with external components, 5. higher product quality with the end-user, 6. higher availability of machines by shorter downtimes and 7. enhanced process control e.g. by more comprehensive diagnosis.

Numerous detailed statements of the machine-builders from different sectors concretize these priorities.

The link to the new report is

This report is based on the market survey “The engineering of the machine automation until 2017 in the German machinery industry." This study offers a wealth of representative trends on 136 pages, based on interviews with 23% of the machine-builders in the ten relevant sectors with 100 and more employees. Table of contents, highlight and budget of the study on
Quest Trend Magazine
Thomas Quest