Innovation Direct™ Spearheading Marketing Initiative for Sensation Invention To Industry

South Miami, FL, November 27, 2014 --( A simple yet innovative new twist on a commonly used personal accessory, the Sensation, has been developed by Kathy Mills of Chapel Hill, North Carolina. The invention's unique design provides its users with tissues that offer unprecedented health benefits.

The Sensation’s proprietary features enable it to boost energy and stamina and relieve stress. The product’s additional ingredients help with balancing the body’s energy and overall relaxation of the muscles. Additionally, the Sensation provides considerable respiratory, digestive, and circulatory system benefits as well. Furthermore, it is made from all natural ingredients, rendering it thoroughly safe. Moreover, the Sensation is easily and conveniently portable and promotes rejuvenation and an overall improved physical state in its users. It will also be competitively priced, adding to its appeal.

The Sensation is also currently in Patent Pending status within the United States Patent and Trademark Office.

Mrs. Mills now seeks a third party licensee to manufacture, market, and distribute the product for her under a royalty agreement. Potential licensees in the personal health accessories industry are currently being targeted as candidates to eventually commercialize the Sensation on a worldwide basis.

In June 2014, Mrs. Mills contracted Miami, Florida-based product management services leader Innovation Direct™ to represent the Sensation to potential licensees for a 2 year period. Innovation Direct™ obtains the maximum amount of exposure for the products that it represents through its unique and patented licensing methodology and its participation in multiple and diverse industry-leading trade shows each year. Exhibits that Innovation Direct™ has attended in recent years include the SHOT Show, the International Home and Housewares Show, the World of Concrete Show, the National Hardware Show, Licensing International, the SEMA and AAPEX Shows and the ERA D2C Convention.

Potential licensees interested in obtaining more information about the Sensation and discussing licensing opportunities with respect to the product can contact the Manufacturer Response Department of Innovation Direct™ at (877) 991-0909 ext. 4285 or at
Innovation Direct, Inc.
Juan C. Blanco
305-255-3662, ext. 4285