TreeHouse Interactive PRM Clients Named to Inaugural CRN Cloud Partner Program Guide

Reseller View PRM Plays a Key Role in Leading Best-in-Class Partner Programs

Salt Lake City, UT, December 12, 2014 --( TreeHouse Interactive™ (, the technology leader in on-demand partner relationship management (PRM) solutions, today announced that six clients using Reseller View PRM to help lead their channel partner programs, have been named to the inaugural CRN Cloud Partner Program Guide, a list of the leading technology vendors with cloud-related partner programs designed to benefit members of the indirect IT channel and their cloud initiatives. The guide offers solution providers a valuable resource for locating and exploring the IT industry’s top cloud technologies, programs and offerings, and a way to connect with the organizations making these cloud technologies and partner programs available specifically through the IT channel.

Partner Program Guide winner ViaWest deployed TreeHouse Reseller View PRM to offer a full featured system that included automated onboarding, deal registration, reporting and additional functionality to replace the email and manual processes it had been using. "We wanted to provide our partners with a system that made it easier for them to do business with us, for example, enabling partners to easily register and track opportunities, and receive compensation," said Sean McCaffery, vice president of channel sales for ViaWest. "With the deployment of Reseller View PRM, we've automated nearly all of the processes associated with supporting partners and facilitating their success—in fact, partner applications have increased by 30 percent."

Additional TreeHouse PRM clients who were listed in the CRN Cloud Partner Program Guide include: CommVault, Hostway, Mellanox, Rackspace and Sungard Availability Services.

“We congratulate all our Reseller View PRM clients who have been recognized by CRN,” said Erich Flynn, CEO, TreeHouse Interactive. “Their dedication to building best-in-class programs that accelerate their partners' success, coupled with the critical role that Reseller View PRM plays, makes it no surprise these companies have been honored. PRM technology is increasingly a key component of channel marketing efforts, as companies look for ways to grow revenue and scale their businesses."

About Reseller View PRM
Reseller View™ is the most comprehensive PRM platform available and offers seamless integration with Salesforce, Oracle and Microsoft Dynamics CRM out of the box. Its feature-rich modular design is the only multi-tiered PRM platform available and the only PRM solution listed on the Salesforce AppExchange®. With automation that delivers turnkey ease of use, Reseller View is deployed by industry leading enterprises, including several CRN Magazine 5-Star Award winners such as Rackspace, CommVault, eBay, National Instruments, Sungard AS, Quantum and more.

Additional information is available by contacting TreeHouse Interactive at 801.576.8428 or For more information about TreeHouse Reseller View PRM, visit Reseller View PRM.

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About TreeHouse Interactive
TreeHouse Interactive delivers leading SaaS-based partner relationship management (PRM) and marketing automation platform (MAP) solutions to companies that want to get better return on investment from their partner networks and marketing efforts. Reseller View is the most complete PRM in the industry while Marketing View™ has been innovating marketing automation since 1998. For more information, visit or call 801.576.8428.

TreeHouse Interactive, Reseller View, Marketing View and the TreeHouse Interactive logo are trademarks of TreeHouse Interactive. All other brands, products, or service names are or may be trademarks or service marks of their respective owner
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