Geo-Information Services - AccuZIP Adds Personalized Maps

New products help marketers improve response rates and achieve a better return on their marketing investment.

Atascadero, CA, December 19, 2014 --( AccuZIP, Inc., a national software company focused on offering solutions that streamline data management and the multi-channel communications process, today announced two new products: AccuZIP Maps and AccuZIP Geo-Information. These products join AccuZIP’s expanding portfolio of award-winning solutions that enable direct marketers to deliver the right message to the right audience at the right time.

Using AccuZIP Maps, customers will be able to include personalized maps in their direct marketing campaigns including print, email, and PURLS. Including these personalized, detailed maps within a marketing campaign creates an emotional connection with the recipient - they literally visualize themselves visiting a business or location.

In addition, AccuZIP will provide Geo-Information services that are based on the same quality data as the maps. AccuZIP’s Geo-Information services can supplement maps and images used in communications, enhance mailing lists, and improve efficiency of direct mail campaigns.

Steve Belmonte, President and CEO of AccuZIP, says, “Marketers are increasingly looking for ways to increase both the efficiency and the response rates of their direct marketing campaigns. AccuZIP’s Maps and Geo-Information Services give marketers the tools to accomplish both goals. First, they gain efficiency by ensuring the quality and accuracy of their address database before they do a mailing. In addition, our Geo-Information Services enable marketers to boost response rates by adding highly personalized information to their campaigns. Together, these services enable marketers to achieve a better return on their marketing investment.”

For more information about AccuZIP Maps or any of AccuZIP’s other products and services, contact AccuZIP at 800-233-0555
AccuZIP Inc.
Robert Bell