Jan. 22: One-Day NYC Event Will Explore Dramatic Changes in the Business of Digital Content

“Buying & Selling Content” – Featuring Execs. From Thomson Reuters, Copyright Clearance Center, Twitter, StockTwits, Everyday Health, & More – to Take Place Jan. 22 in NYC

Washington, DC, January 14, 2015 --(PR.com)-- The Software and Information Industry Association (SIIA), the principal trade association for the software and digital content industries, today invited members of the media to attend Buying & Selling Content 2015. Held in New York City’s Westin Grand Central hotel on January 22, the one-day conference will convene top executives involved the business side of digital content to explore fast-moving developments that are impacting the ways in which companies buy, sell and market digital content.

SIIA’s Buying & Selling Content 2015 – which will feature a range of business leaders from various industries, including finance, health care, and publishing – will address digital content issues involving data licensing, copyright, international licensing, mobile apps, SaaS platforms, marketing, and more.

Media interested in attending should contact Farrah Kim at farrahkim@rational360.com or (202) 568-8986 for complimentary registration.

Speakers at Buying & Selling Content 2015 will include:

· Tracey Armstrong, President & CEO, Copyright Clearance Center
· Justin Paterno, General Manager, StockTwits.com
· Stephen W. Morse, Head of Data Sales, New York Office, Twitter
· Steve Rubel, EVP/Global Strategy and Insights, Edelman
· Paul Slavin, EVP & COO, Everyday Health
· Heidi Sullivan, SVP, Global Media Research, Cision, Inc.
· Debra Walton, Chief Content Officer, Financial & Risk, Thomson Reuters

For a complete schedule of events, visit http://www.siia.net/buysell/2015/schedule.asp. Updates in advance of the event are available using the conference’s Twitter hashtag: #buysell15 and via the event website.

Who: The Software & Information Industry Association (SIIA)
What: SIIA’s Buying & Selling Content 2015 #buysell15
When: January 22, 2015
Where: The Westin Grand Central, New York, NY

About SIIA
SIIA is the leading association representing the software and digital content industries. SIIA represents approximately 800 member companies worldwide that develop software and digital information content. SIIA provides global services in government relations, business development, corporate education and intellectual property protection to the leading companies that are setting the pace for the digital age. For more information, visit www.siia.net.

About SIIA Divisions Hosting the Event:
The ABM, CISD and SIPA divisions of the Software and Information Industry Association (SIIA) serve the media, publishing, information services and technology companies that drive the $506 billion information industry. With approximately 800 member companies, SIIA is the largest trade association supporting the information industry through its regulatory advocacy and intellectual property protection programs. These divisions specifically assist members with maximizing revenue potential through education, training, networking, events and business development programs across B2B media, publishing, tech and info services arenas.
Allison Bostrom