Ladera Ranch, CA, January 25, 2015 --(PR.com
)-- As rates remain at historical lows BanCorp Properties sees an opportunity to gain momentum in the Ladera Ranch housing market through a method of promotion that targets both the local Ladera Ranch professional as well as the potential end client. As the MLS inventory of Ladera Ranch real estate increases in presents an opportunity for buyers interring the market whether the live locally or not. This is why BanCorp Properties is putting such a heavy emphasis on the social media aspect of driving new “eyes” to the targeted properties.
BanCorp believes that if it is only relying on traditional marketing methods that many consider "old-school" it is staying behind the curve by not using more innovative ways of marketing via social media. The homes for sale in Ladera Ranch will certainly get more exposure if there is a systematic data input being done on a continual basis into the major media hubs creating greater interest in Ladera Ranch real estate, in essence a sense of self-promotion begins to occur from the self-replicating social media sites which are accessed by Ladera Ranch Realtors when accessing the internet.
Greg Steinaker – President of BanCorp Properties was quoted as saying, “The company has already initiated an aggressive marketing campaign in the Ladera Ranch housing market, for us to neglect not having a focused social media advertising blitz would be negligent on behalf of the company. The main sites like Google+, Twitter and Facebook, as wells as some of the lessor known ones have a way of feeding off of each other and creating a higher demand for a particular property.” Experts in internet market say that approximately 90% of potential buyers start their search when looking for a new home.