Moving Company Serving Miami, FL, Implements Web Marketing to Reach More Local Residents

Miami Beach, FL, April 16, 2015 --(PR.com)-- For people moving within, into, and out of the greater Miami area, finding the right movers and packers to help with the job should soon be much easier. Locally owned moving company Mark Anthony Moving, whose moving specialists have been assisting families and businesses with local and long-distance moves for more than a decade, is working with the online marketing company Prospect Genius to improve its Internet presence. By making its Web site easier to find via a basic online search, Mark Anthony Moving hopes to reach more people in the area who are planning a move and seeking the services of professional packers and movers.

According to the Pew Internet & American Life Project, approximately 59% of adult Internet users visit a search engine each day. While e-mail is certainly one of the most popular online activities, consumer research doesn’t fall far behind. Many people rely on the Web to help them learn about businesses in their area offering products and services they need. These search engine queries include people looking into hiring moving companies, which is why Mark Anthony Moving stands to benefit from making the process of finding its site smooth and hassle-free.

Prospect Genius’s arsenal of proven Web marketing techniques includes a process called search engine optimization, or SEO. By incorporating industry-specific terms like “long-distance movers” and “moving help” into Mark Anthony Moving’s Web site, Prospect Genius can help search engines such as Google, Yahoo!, and Bing view the site as extremely relevant to queries using those keywords. When prospective customers click on Mark Anthony Moving’s URL and view the company’s new site, they can make a more informed hiring decision.

“Boosting Mark Anthony Moving’s online visibility and accessibility doesn’t just help the business attract new customers,” states Matt Gallo, a senior Web advertising expert with Prospect Genius. “We also want to give more residents and soon-to-be residents of Miami access to the professional service the company provides.”

Mark Anthony Moving is one of the most trusted moving companies serving Miami and the surrounding region, with 10 years of experience and a commitment to timely and affordable service. The company’s packers and movers are licensed, bonded, and insured.