Innovation Direct™ at Forefront of Marketing Campaign for Patented Quick Release Invention

Miami, FL, July 30, 2015 --(PR.com)-- A simple yet highly functional improvement on the packaging of many widely used medications, the Quick Release, has been developed by inventor Mildred Polnitz-Baker of Rex, Georgia. The invention’s unique design greatly simplifies the normally cumbersome task of opening up medical product packaging in a convenient and expedient manner.

The Quick Release saves its users a considerable amount of time when attempting to access medications. It eliminates the need to enlist the help of others or of objects such as scissors when opening up packaging. Additionally, the Quick Release reduces frustration and promotes independence for the physically limited, such as the elderly. Furthermore, it can be implemented effectively with a variety of medical products. Moreover, the Quick Release will be made from durable yet perforated materials, adding to its appeal.

The Quick Release is also the subject of Design Patent D700,069 S within the United States Patent and Trademark Office.

Mrs. Polnitz-Baker now seeks a third party licensee to manufacture, market, and distribute the product for her under a royalty agreement. Potential licensees in the medical products packaging industry are currently being targeted as candidates to eventually commercialize the Quick Release on a worldwide basis.

In February 2015, Mrs. Polnitz-Baker contracted Miami, Florida-based product management services leader Innovation Direct™ to represent the Quick Release to potential licensees for a 2 year period. Innovation Direct™ obtains the maximum amount of exposure for the products that it represents through its unique and patented licensing methodology and its participation in multiple and diverse industry-leading trade shows each year. Exhibits that Innovation Direct™ has attended in recent years include the SHOT Show, the International Home and Housewares Show, the World of Concrete Show, the National Hardware Show, Licensing International, the SEMA and AAPEX Shows and the ERA D2C Convention.

Potential licensees interested in obtaining more information about the Quick Release and discussing licensing opportunities with respect to the product can contact the Manufacturer Response Department of Innovation Direct™ at (877) 991-0909 ext. 4285 or at MR@innovationdirectonline.com