Appliance Repair Company in Suffolk, VA, Partners with Web Marketing Pros to Boost Online Presence

For homeowners in and around Suffolk who need expert appliance repair, it should soon be much easier to locate the best technicians for the job.

Suffolk, VA, August 27, 2015 --(PR.com)-- For homeowners in and around Suffolk who need expert appliance repair, it should soon be much easier to locate the best technicians for the job. Mike’s Appliances, which has 36 years of experience solving broken appliance problems in the region, is teaming up with the online marketing specialists at Prospect Genius to boost its Web site’s visibility and accessibility. By making it easier for area residents to locate the company online, Prospect Genius hopes to broaden Mike’s Appliances’ customer base.

A Pew Internet & American Life Project survey from December 2014 found that approximately 81% of Internet users rely on the Web and their cell phones when doing consumer research. That’s why it’s so vital for a small business like Mike’s Appliances to have an active and informative Web presence. Web-savvy appliance owners might not turn to offline media when seeking appliance repairs.

Prospect Genius will be implementing a variety of proven Internet advertising tactics on Mike’s Appliances’ behalf. Chief among these is a process known as search engine optimization, or SEO. This involves incorporating industry- and location-specific keywords into Mike’s Appliances’ Web site, so that search engines such as Google, Yahoo!, and Bing view the site as extremely relevant to queries using those keywords. Going forward, search queries such as “appliance repair in Suffolk” and “refrigerator repair in Chesapeake” should be more likely to lead to Mike’s Appliances’ Web site.

“For a small business, having a strong Web presence can be a key way to attract new clients,” states Matt Gallo, a senior Internet advertising specialist with Prospect Genius. “The easier it is for people to learn about everything Mike’s Appliances has to offer, the more likely it is that they’ll contact the company when they need appliance repairs.”

Since 1980, Mike’s Appliances has provided refrigerator repair, washing machine repair, and other appliance repair services throughout the greater Suffolk area. The business is fully licensed and insured.
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Mike's Appliances
Michael Boger
(757) 695-8942
http://appliancerepair.virginia-biz.com/
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