New “Joyful Business Guide” Combines Solid Planning with Creative Inspiration Business Tool Kit Developed by Marketing Specialist

Solo-preneurs and small business owners now have the tools to discover and harness the power of their passion, strength and joy. Marketing sage and certified coach Laura Howard West has created the Joyful Business Guide, a colorful package that combines practical business guidance with daily motivation and inspiration.

New York, NY, December 15, 2007 --( “Solo-preneurs who don’t want or need a dry, traditional business plan can take all their inspired notes on napkins and scraps of paper and incorporate them into The Joyful Business Guide to build their own style of success,” says Ms. West.

The Guide kit, she says, helps established and budding entrepreneurs focus on their gifts, their ideal clients, their vision, their support team and their finances with both clarity and exuberance.

Marcy Nelson-Garrison agrees. “The Joyful Business Guide is warm, colorful and engages you right away,” she says in a recent article for Choice, the online magazine for professional business coaches. Ms. Nelson-Garrison, MA CPCC, the founder of Coaching Toys, Inc., notes that Ms. West’s package “brings joy, playfulness and the laws of attraction to the work of building and sustaining a successful business.”

The package is made up of more than 12 important elements including the Guide itself, a 3-ring portfolio with custom tabs and worksheets; a Playbook filled with instructions, ideas and inspirations; “Keeping the Joy Alive”, a powerful CD featuring conversations with three successful solo-preneurs; and a variety of beautiful, creative daily tools including Daily Giggle Goals, Intention Cards, JoyFlow gratitude pads and Idea Catcher cards.

Key among the pieces included is a Joyful Business Success Circle Starter Kit which helps you surround yourself with other business owners – “and keeps you from feeling alone in your business,” says Ms. West.

Owners of the guide also have access to Ms. West and the opportunity to part of a national network of women entrepreneurs in the Joyful Business Community at Visit the web site to purchase or learn more about the Joyful Business Guide.

Joyful Business
Laura Howard West