EduKart - Bridging Gaps in the Indian Education Sector

Value Propositions of EduKart - India's Leading Education Marketplace

New Delhi, India, January 27, 2016 --( EduKart is emerging, as a one-stop destination for the education needs of an aspirant. The company, which is an education marketplace, is successfully bridging gaps in the US $60 Billion fragmented Indian education sector with a strong portfolio of 2500+ degree, diploma, certificate, entrance coaching and K12 & school education courses offered by 100+ Indian and International course providers.

The total education sector of India is pegged at over US $60 Billion, with approximately 50% in higher education sector, 40% in K12 & school education sector and 10% in coaching, skill development and other non-formal areas with thousands of educational institutions and companies in each of these areas.

The higher education segment alone has witnessed a tremendous growth in the past 5 decades. The number of universities has jumped 40+ times while the number of colleges has increased over 70 times.

EduKart helps a student right from the time he or she decides to pursue a course to the time the enrollment is complete. As for courses, it is a platform facilitating students to enrol into degree, diploma, certificate, entrance coaching and school education courses, thus catering to the entire education life cycle of an individual, making it a unique platform in the Indian education industry.

EduKart provides aspirants with the widest range of choices in terms of both courses and course providers they could opt for and a comprehensive end to end process to help students make an informed decision. “EduKart, through its marketplace model, is not only providing aspirants with the widest range of choices to make informed career decisions but is also helping the course providers to connect with education seekers by increasing the visibility of their courses,” said Ishan Gupta, CEO of EduKart, who is a Stanford University (USA) alumnus, an ex Facebook employee and an early Paytm team member.

EduKart offers degree, diploma, certificate, entrance coaching and school education/K12 courses by premium International & Indian course providers like Indian School of Business, Narsee Monjee Institute of Management Studies, Bharati Vidyapeeth, AIMA, Annamalai, Concordia University Chicago (US), London School of Business and Finance (UK), Internet and Mobile Association of India (IAMAI), VSkills (Government of India), Edureka, Simplilearn, Vidyamandir and many more.

The company is backed by an impressive list of investors like Holostik Group’s United Finsec (family office arm), YouWeCan Ventures (founded by Yuvraj Singh, ace Indian cricketer), 500 Startups, Vijay Shekhar Sharma (Founder, PayTM), Manish Kheterpal (Ex Director of Providence Equity Partners), Amit Patni and Arihant Patni (Patni family), among others.

“I’m really excited to be a part of the EduKart journey. I have always believed that following your passion is very important in life. At the same time, a focus on education is also a must in today's cut throat competitive environment. EduKart can really become your trusted partner in making the right choices,” said Yuvraj Singh, ace cricketer and founder of YouWeCan Ventures.

The company, headquartered in New Delhi, India, has attracted top tier talent from the likes of Google Inc., Pearson PLC, Wiley, Monster Inc to join in leadership positions and build various functions of the company. In the next three years, EduKart is looking to drive gross enrollment sales of over US $100 mn for its course providers, by enrolling 100,000+ students annually.

“Education spending is on the rise among the tech savvy Indian middle class. I believe that the online distribution of education products and services will have significant growth in the coming years. The highly effective team is ideally positioned to execute on this opportunity with a very strong course portfolio and mindshare amongst prospective students,” said Pankaj Jain of 500 Startups.

Recently, EduKart announced its pre-series A round of US$1 mn. EduKart further raised $500K in angel round from Kima Ventures, AKM Systems, Vibhor Mehra, Amit & Arihant Patni, Vijay Shekhar Sharma, Manish Kheterpal and Stanford alumni in 2013. EduKart raised its seed round of $500K from Vijay Shekhar Sharma (Paytm), Sasha Mirchandani, Manish Kheterpal and Stanford alumni in 2011.
Armaan Malik
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