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Receive press releases from Sporteevo: By Email RSS Feeds: Officially Launches Online in US and Europe – the first marketplace dedicated to the EUR 5+ Billion Premium and Niche sport markets – launches today its online platform, after successfully gathering together an initial batch of 300+ quality-manufactured products.

Milan, Italy, January 30, 2016 --( officially launches its online operations. – the first marketplace dedicated to the EUR 5+ Billion Premium and Niche sport markets – launches today its online platform, after successfully gathering together an initial batch of 300+ quality-manufactured products.

An entirely new approach to the Sports and Innovation industry offers a new solution to an old problem: fostering disruptive innovation in the Sports Industry, by supporting Small-Medium manufacturers in added value sports.

In the opinion of the two founders – Roberto Felli and Francesco Rossi – The world of Sports often suffers from two chronic issues:

Limited choice for Professionals and Sport Enthusiasts: a scarce and badly distributed quality product choice as opposed to the widely distributed mass made low quality products;

Limited access to global sport markets for small medium enterprises that focuses on quality and innovation;

And it's two issues that carry a big value around: according to Forbes it's an Industry EUR 5 Billion worth disrupting.

“It's a vicious circle,” says Roberto Felli, who despite being 31 has already spent a life in a wide range of sports, “Big Sport brands offer no real value for money but have the largest access to the global market, limiting the choice not only in products but in sports one can practice.”

“And there's more,” adds Francesco Rossi, 32 who has experienced entrepreneurship in sports before, “Margin for Sport manufacturers is compressed by large retailers who charge extras to access the market and big brands that can benefit to scale economies to logistically beat every other up-comer.”

Sporteevo challenges this paradigma by targeting the Enthusiasts and the Professional Athletes that are looking for a better experience and a better performance in Global Sports.

An economic boost for Small-Medium Sport Companies

Sporteevo's offer structure is made with economic sustainability in mind: no fixed costs, Sport manufacturers are charged a fixed percentage only when a sale happens on the platform.

Quality first, quality only
Access to's platform is not granted to everyone. The company has put in place an evaluation matrix that privileges SMEs that focus on low volumes, high quality and steep learning curve sports.

Founders Profiles
Roberto Felli

A Life for Sports
Roberto has been competing since he was four years old. European, Italian and Regional Champion in Fencing, New York Marathon finisher (3:09:58 best Varese province time), qualified for the Boston Marathon. Currently a top-level Triathlete, Roberto completed his first Ironman in 2015 and it's currently preparing his second.

Entrepreneur & Consultant
A policy adviser for investment pension funds. Roberto's role prior to Sporteevo has been commercial manager and trainer for new accounts in Italy-wide known Alleanza Assicurazioni. In the past 3 years he has ranked constantly in the first top twenty managers of the company.

Roberto is also involved in Social Impact as Junior Chamber International
President for the Varese Chapter and a board member of “Pro Patria Et Libertate” Fencing team.

Francesco Rossi

Serial Entrepreneur
Founder of ONTC, a Niche Sports Brand in Fencing. ONTC manufactures its products locally and in China, while being the first brand of its kind to be available in Decathlon Stores. The company has a specific focus on selling products online in two continents. Francesco has been providing & developing flexible solutions for E-commerce, Customer Management and Project Management. He is also co-founder of Tech SiLu an initiative connecting Chinese investment funds with Italian Startups.

A Passionate Fencer
2009 National Champion Team Epee A-Series (with Roberto Felli). Actively competing at national level.

Selected by the World Economic Forum as a Global Shaper a community of young people who are exceptional in their potential, their achievements and their drive to make a contribution to their communities.
Contact Information
Francesco Rossi

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