Marketing Expert Barbara Rozgonyi to Present Ideas for Meeting Planners at IACC

Glen Ellyn, IL, April 13, 2016 --( Barbara Rozgonyi, an international speaker and marketing expert, will present two sessions at International Association of Conference Centres (IACC)’s annual conference: “Perfecting PR: How to Quickly Attract Attention, Clicks and Customers for Tomorrow, Today” and “Optimizing LinkedIn Profiles” on April 19. IACC is a global community of passionate people and organisations delivering innovative and exceptional meeting experiences. For more information, visit

Perfecting PR: How to Quickly Attract Attention, Clicks and Customers for Tomorrow, Today For Meeting Planners

Discover why PR (Personality + Reputation) is the most underrated, yet most effective strategy you can use to position your meetings venue as an industry leader quickly, economically, and successfully. Learn why you need to think like a publisher, not a marketer, where to find media contacts and top influencers who are looking for your stories, how to use a success checklist to transform everyday news into top-ranked stories, when to merge your stories with top trends and unlock doors to interviews, where to find free, paid and unexpected PR distribution channels, how to integrate PR into the top social media platforms, and how to use free or low-cost tools to measure your PR and marketing success.

Optimizing LinkedIn Profiles For Meeting Planners

Wondering if there’s more LinkedIn can do for you – and your meeting venue? Get all your questions answered in an interactive campfire session. Along with lots of quick and easy ways to leverage LinkedIn to do more for you and your business, you’ll take away a 36-point checklist to help you fast track your way to success.

About IACC
The International Association of Conference Centres (IACC) is the only global professional association which represents small to medium sized venues focused on meetings, training courses and conferences. All members conform to a comprehensive global set of criteria and standards.

IACC serves its members by being the global thought-leader in the meetings industry and currently has 400 members in 21 countries in the Americas, Europe and Australasia.

About Barbara Rozgonyi...

Barbara Rozgonyi leads CoryWest Media, a strategic consultancy that attracts attention, builds brands and connects communities.

Services include insight full digital marketing audits, ROI-driven marketing/PR plans, and customized LinkedIn and social media training programs for corporations, associations, meeting planners and event marketers.

A speaker, consultant, and an influential brand ambassador, Barbara loves to share her passions for people, technology and communication with every group she meets.

As a founder of Social Media Club Chicago, Barbara is a globally recognized digital leader who hosted Chicago’s first sold-out writing for the web conference in 2002.

In 2013, Nokia selected Barbara as one of two U.S. reporters to cover Social Media Week Berlin in words and pictures, which led Glancer Magazine to select Barbara as one of 2013’s most fascinating faces.

For two years running, Cision named to their top 50 marketing and PR blog list. On twitter, @wiredPRworks is on PR Web’s top 12 PR accounts to follow list and is included on over 1,000 twitter followers’ personal lists.

Cision included @wiredPRworks on a list of the top 50 content marketing influencers on twitter.

Barbara served on the Meeting Professional International Chicago Area Chapter (MPI-CAC) MarComm committee and enjoys speaking at meetings and technology conferences like PCMA Convening Leaders, Association Forum Holiday Showcase, MPI Techcon and MPI Edcon. An author, Barbara contributed the LinkedIn chapter to “Success Secrets of the Social Media Marketing Superstars” and the PR chapter to “Success Secrets of the Online Marketing Superstars,” published by Entrepreneur Press in 2015. She is honored to be the LinkedIn and PR speaker at International Association of Conference Centres [IACC] in 2016.
CoryWest Media
Barbara Rozgonyi
630 207 7530