Buffalo, NY, April 15, 2016 --(PR.com
)-- A new wave of marketing by mobile is starting taking hold in Buffalo, NY. Small to medium size businesses who cannot afford large agencies and the marketing budget it takes to convert customers with social media and email campaigns, now have a more effective alternative, and customers are opting in by the thousands.
For the last year, one by one, Shannon Panaro (Coined the Term) “Textpert”, has been introducing a cutting edge mobile marketing platform to merchants. Over 80 local businesses have joined on such as restaurants, retail, services, entertainment, and more are now easily able to reach their customers directly by SMS text message. Merchants can implement their own keyword with a Text to Join or Text to Win, opt in campaign in their current media assets and advertising. Customers text the keyword into the shortcode owned by Sentext Solutions and can then be instantly notified of offers, events and promotions from the merchant’s online dashboard in 3 minutes or less. The merchants send out their offers on demand and are in total control of the communication.
This type of communication is taking hold with consumers Nationwide. Without having to download an app or write down an email address customers can join in less than one minute for a small incentive from their phones. The benefit to consumers is not missing out on special offers and events that are currently being sent to them on facebook, or other social platforms With this new alternative, the ability to reach a complete percentage of their subscribers instantly on their phone screens, no matter where they are or what social media they prefer is incredibly attractive.
With 10 years’ experience in social and digital media, Panaro determined that this is the most immediate and direct route available to reach customers for businesses when she decided to invest in this tool, offering it to merchants locally. Not only that, it is affordable for essentially any business who wants to get their customers back more often. With most businesses investing so much in SEO, Social, and traditional media, this is a way to capture a customer whether new or current and get a guaranteed reach multiple times throughout the life cycle of the customer afterward.
According to Panaro, out of her current clientportfolio of over 80 businesses in WNY, the average opt-ins in the first several months average 300, but have exceeded 2000 in some cases depending on how they promote the program. She states that even with various types of businesses, the open rate hovers at 98%.
For more info: Contact Shannon Panaro, Regional Partner, firstname.lastname@example.org 716-909-2601