Manthan – IITC Partnership to Bring Big Data and Advanced Analytics Solutions with Zero Capital Expenditure, to the Middle East

Pre-packaged advanced business intelligence solutions with the quickest time to value will enable regional businesses to accelerate growth even in challenging economic conditions.

Bengaluru, India, April 16, 2016 --( Manthan the global leader in business intelligence and Big Data analytics solutions today announced a partnership with IITC - an OHI group company in the Sultanate of Oman. IITC is a leading service provider of enterprise IT infrastructure and complex business solutions, and is a specialist in large turn key projects.

Optimized for Big Data, and delivered on a SaaS model, Manthan’s solutions bring down the cost of ownership for businesses while providing them best in class pre-packaged analytics. This partnership will thus bring cutting edge advanced analytics within the reach of businesses in the region riding on Manthan’s unique pricing model and the market leadership of IITC.

In Oman, retail sales are likely to grow at 6% per year through 2020. Manthan already has a strong focus on the Middle East market and has a regional office in Dubai’s innovation hub- Dubai Internet City.

“IITC, being part of the large conglomerate OHI, has a wide network and excellent understanding of the market needs. And hence it emerged as an ideal partner for Manthan’s Switch On analytics solutions for the Oman market. Manthan’s solutions, which are offered on the SaaS model allow organizations to reap the benefits of advanced predictive and prescriptive analytics at scale, with virtually Zero Capex commitment. Therefore it is a perfect match for the business expectations of the region”, said Ehtesham Mohammed, Vice President - Middle East and Africa, Manthan.

With a rapidly growing demand for sophisticated analytics, the Middle East is one of the most promising markets today. IITC, one of the first IT companies in the Sultanate has been a pioneer in bringing best of the breed solutions to various industries in the Sultanate. “IITC's professional services and expertise coupled with their deep knowledge of the customer requirements complements Manthan's industry leading portfolio of pre-packaged, self-service BI solutions. This partnership will ensure that businesses in Oman, have access to best in class analytics solutions that provides quick ROI and growth in the market”, said S. Jayakumar, General Manager, IITC.

Gartner observes that “Without advanced analytic capabilities, retailers will not be able to compete in the digitalized marketplace.”*

Featured in multiple analyst reports and recently ranked as the #1 vendor for Tier 1 retailers in the RIS Software leaderboard, Manthan has been at the forefront of providing the advanced analytics edge to every business role across various verticals. More than 200 customers in 22 countries are reaping rich dividends with Manthan’s analytics solution suites, gaining the unmatched ability to analyse huge volumes of structured and unstructured data for real-time insights.

Manthan will be showcasing its award winning advanced analytics solutions at the Technology and Innovation in Retail 2016 event, in Dubai, UAE on the 10th and 11th of May 2016. For more information, please write to or call +971 561 3838 03
Amika Limbu