Appliance Service in Rutherford, NJ, Works with Online Marketing Pros to Boost Visibility on the Web

East Rutherford, NJ, April 17, 2016 --(PR.com)-- When homeowners in the greater Rutherford, NJ, area turn to the web in search of local appliance repair professionals, they’ll soon have an easier time finding the best technician for the job. East Rutherford–based appliance service All Appliance Matters LLC is teaming up with the Internet marketing specialists at Prospect Genius to improve its website’s performance. By making the process of finding All Appliance Matters LLC online fast and hassle-free, Prospect Genius hopes to help the company broaden its customer base and better meet the local region’s home appliance repair needs.

In today’s digital climate, maintaining a company website that performs well on relevant search engine results pages can play a vital part in a small business’s overall marketing strategy. SCORE, a business development group, recently found that 95% of Americans turn to the Internet to carry out consumer research. With Prospect Genius’s help, All Appliance Matters LLC should soon be better equipped to reach these Internet-savvy consumers and take advantage of everything the web has to offer.

One of Prospect Genius’s effective web marketing tactics is a process known as search engine optimization, or SEO. Using industry- and location-specific keywords, Prospect Genius hopes to propel All Appliance Matters LLC toward the top of relevant search engine results listings on Google, Yahoo!, and Bing. Going forward, Rutherford-area search queries using terms like “refrigerator repair,” “washing machine repair,” and “oven repair,” should be more likely to lead to All Appliance Matters LLC.

“The closer a site is to the top of the search engine results page, the more likely the searcher is to click the link,” explains Matt Gallo, a senior Internet marketing strategist with Prospect Genius. “SEO, along with our other proven web marketing techniques, can help a company like All Appliance Matters LLC get a leg up over its competitors.”

All Appliance Matters LLC is staffed with appliance repair experts with 12 years of experience in the industry. The company offers refrigerator repair, dishwasher repair, washer and dryer repair, and more to homeowners in Rutherford and the surrounding area.