Los Angeles, CA, July 14, 2016 --(PR.com
)-- Nonprofits address critical societal needs, contribute more than $900 billion annually to the nation’s economy, and are typically led by volunteer boards. Although nonprofits come in all shapes and sizes, they have one thing in common: a pressing need for smart and effective board leadership. Yet, studies continue to show that nonprofit boards are not performing at the levels that their organizations need and expect. (SOURCE: 2015 Survey on Board of Directors of Nonprofit Organizations – Larcker, et al.)
It is this reality, and decades of hands-on experience in the sector, that led two national nonprofit experts to create Step Up!
a fresh approach to equipping nonprofit board members with the guidance needed to avoid common pitfalls and provide the quality leadership that is essential to their organizations. Co-authored by Elizabeth Bailey and Nancy Schmidt of 2B Communications in Southern California, Step Up! is an easy-to-read and accessible “how to” handbook geared for nonprofit and association board members and those considering joining a board.
“Being on a board is too important a job to approach with anything less than a strong understanding of the importance of the role and a commitment to excellence,” says co-author Nancy Schmidt. “Step Up! shows board members how they can tap into their enormous potential and power to achieve real change.”
Visually engaging, easy-to-read, Step Up! covers the key elements of being an effective nonprofit board member. The book helps readers to understand their role and offers advice on issues ranging from how to deal with conflicts of interest to working effectively with staff. Step Up! also includes guidance on the use of social media and underscores the importance and value of diversity on nonprofit boards. The book is organized in 19 stand alone chapters, each conveying a key insight in a conversational style, such as: Play Your Position; Strive For Excellence, Not Perfection; Conflict is Not a Dirty Word; Avoid Unintended Consequences; and Courage. Bring it!
“One of the things we’ve seen over and over is that nonprofit board members lack an understanding of their role on the board and how it translates to the success of the organization,” says co-author Elizabeth Bailey. “Results from a nationwide study we conducted last year, Engaged and On Board, found that only one-third of new board members believed they had been fully oriented to their new role and knew what was expected of them. A quick read of Step Up! will provide board members with the knowledge and direction they need to see and do things differently.”
For additional information visit the 2B Communications Step Up Resource Page at http://2bcommunications.com/services/board-leadership