Signal Hill, CA, January 16, 2008 --(PR.com
)-- Are Europeans More Interested In Science Than Americans? Xump.com tallies record breaking sales gains to European market.
Innovation Frontier Inc.—creator of Xump.com, one of the leading educational toy stores on the internet—announced record breaking sales gains in online orders from the European market in the last quarter of 2007.
“We saw a steady increase of European orders throughout the year, with an increase of 24% over the previous year’s sales and growth of 90% in the final quarter of 2007,” said Anton Skorucak, CEO and President. “I would attribute this increase to a great product line, improved marketing, and a strong Euro against the dollar.” Skorucak said the creation of real time world pricing on Xump.com also allowed customers to see product pricing in a multitude of currencies without the customer having exchange rate information on hand.
The small science-based educational toy store is looking to expand the company even further into the European market in 2008. “We are hoping to reach people in non-English speaking countries by translating the site into other languages such as German, Spanish and French,” said Danny DiGiovanni, Manager of Operations. Although Xump.com has one of the most extensive lists of countries to which they will ship, management feels that increasing access to the site will increase sales. “We’re committed to providing quality educational products and toys to youth and adults across all languages and nations,” said DiGiovanni.
In light of the impressive sales gains from European orders, are Europeans more interested in science than Americans? The answer is uncertain. “There has been a noticeable increase in orders from countries such as the United Kingdom, France, Switzerland, Italy and the Netherlands; but there are other outside factors such as a weak dollar, more intensive science requirements in European schools and cultural differences that play a hand in the increase in sales,” said Skorucak. Whatever the cause, this small company is thrilled to see a growing interest from abroad and will continue to make their products available to people all over the world, with the hope that all children have access to science, regardless of their location on the globe. “After all, they’re our future chemists, biologists and physicists,” Skorucak said.
Xump.com was originally launched in July of 1995 under the name Physlink.com, as a simple database for Physics students. Since its inception it has evolved into one of the largest science-related information databases on the internet. Xump.com ships orders to over 70 countries worldwide. Because Xump is focused on maintaining high levels of efficiency, it is able to offer prompt shipping; most orders are processed and shipped to the customer on the same day the order has been placed. International shipping options for Xump’s customers include both UPS and USPS. With an average of over one million unique visitors per month, and a constantly increasing inventory accessible to countries around the world, expansion is inevitable.