Manchester, United Kingdom, January 12, 2017 --(PR.com
)-- Launching to coincide with World Wetlands Day (WWD) 2017; The United Nations Environmental Programmes (UNEP) partner Green Earth Appeal are providing a clearcut solution to ensure plastic water bottles will no longer be burdened as the major pollutant of the earth with the Bottles for Trees initiative.
For minimum effort, bottled water companies will benefit from the enhanced environmental credibility and improved Brand awareness that bottles for trees creates.
What is World Wetlands Day?
World Wetlands Day (WWD) is the platform where we can highlight the values and benefits wetlands have to humanity and the planet.
Each year on the 2nd February, people, government agencies and non-governmental organizations around the globe come together and seize the opportunity to raise their voice on the future of one of the world’s most important eco systems.
Wetlands can be a source of clean, drinkable water.
For many countries wetlands (places where water covers soil, such as Rice Fields) provide sources of food and water, transport links, sanitation and important nutrients for soils.
While forests are considered the lungs of the Earth, Wetlands can be referred to as “Earth’s kidneys.” absorbing harmful pollutants like Carbon Dioxide and Nitrogen. Too much of these substances flowing through waterways can cause harmful algae to bloom, raise water temperatures and even kill fish and other animals.
With more people coming to recognise how important wetlands are, governments and communities are using WWD for a way to prioritise the protection, restoration and creation of wetlands.
Please remember this is a filtered down example; wetlands are a very complex subject and there is much more science and in depth research on the subject than mentioned here.
Who helps with WWD?
In partnership with Evian Water and The Danone Group, The Ramsar Secretariat offer free to use materials such as posters, stickers, videos, pocket calendars, leaflets and information packs for everybody to spread the message about WWD and the crucial part Wetlands play in reducing global warming, feeding the world and keeping our planet clean and healthy.
Being one of the world’s leading brand of bottled water, Evian claim to work hard in protecting water resources.
Along with providing financial support to WWD, Evian have supported specific Wetland restoration programs that store large quantities of carbon in countries such as Argentina and Thailand.
Look out for further environmental objectives that contribute more food and healthier Wetlands around the globe, such as the “Bottles for trees” initiative launched by The United Nations Environment Programmes (UNEP) partner The Green Earth Appeal, who plant trees on behalf of plastic water bottle companies, absorbing even more C02.
Evian and other leading Bottled water companies can demonstrate their positive environmental and corporate responsibility by counterbalancing the inevitable environmental impact of bottled water.
What happens On World Wetlands Day?
Global countries organise many events that provide fun and interesting ways to highlight awareness and action points in respect to the world wetlands day.
Major events include lectures and seminars, nature walks specific to wetlands, art and photography contests for children and adults, community gatherings and beach clean-up days, interviews with high profile figures and most importantly the world will have their say on introducing new wetland policies.
One of the main attractions in recent years has been the World Wetlands Day Youth Photo Contest, open to 15-24 year olds.
Used as a learning tool, this competition brought hands on experience for young people to visit and gain knowledge of wetlands and their important role in the global eco-system.
Throughout the many years that WWD has been supported, themes are used to represent and focus public attention to the different values that wetlands provide.
This years (2017) Theme is “Wetlands for Disaster Risk Reduction” – spreading the message that the world’s wetlands are crucial in helping millions of communities to be resilient enough to prepare for extreme weather, cope with natural disasters and bounce back from terrible incidents such as cyclones and typhoons.
How can I be involved?
You can visit the official WWD website to find events near you and for those of you feeling particularly inspired it is easy arrange or sponsor an event that includes your local or national wetlands. There are plenty of useful materials available for your use at the same website.
Be sure to contact the Ramsar Convention Secretariat who post updates and news of all the wonderful wetland events around the globe.
Let bottles for trees work for Wetlands after WWD
High profile water companies have a responsibility to preserve and maintain healthy wetlands so the world can continue to drink clean and safe drinking water that can be used as a source or bottled.
Much research and science has proven wetlands have a crucial part to play in providing drinking water that has less toxic waste run-off than most engineered water treatment plants.
Bottle for trees are in the process of identifying founding partners who will champion this refreshing initiative.
Visit http://www.greenearthappeal.org/bottles-for-trees to take advantage now.